Quote:
Originally Posted by Darkstream
Why dump any more money into marketing it, when they knew in the end it wouldn't do well, because it's a turd?
Fox probably saw what they had and decided it wasn't worth investing anymore into it than already have. Time to just release it and hope for the best just based on name recognition.
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I wasn't saying spend more money marketing it---I was saying what marketing they did backfired every time.
"Lets embargo the movie reviews until 9PM EST Wednesday, but Cherry pick a few positive quotes and run them 4 days earlier!"
"yeah the reviewers won't notice and will keep to the embargo we just broke!"