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Originally Posted by Dreamliner330
Lots of DVD owners said similar things about Blu-ray and I'm sure every one of them now buys on Blu-ray.
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Blurays look nothing like DVD's though. The point is the quality is so high already on bluray that resolution can't be a selling factor alone anymore. The industry knows this, hence why more color and HDR are the forefront of marketing now.
You can't really compare 4K to the transition from DVD, it's nowhere near the same. Going from 4:3 tube TV's to flat 16:9 was a huge upgrade itself. There's no similar shift this time.