[Cremildo]

Four-time Emmy winner Will Ferrell (Spirited) is in early talks to star as the NFL’s John Madden in Madden, a new film to be directed for Amazon/MGM by five-time Oscar nominee David O. Russell (American Hustle), multiple sources tell Deadline.

Based on a script by Cambron Clark, which was named to The Black List last year, Madden picks up with the legendarily fiery coach after his firing from the NFL, as he teams with Electronic Arts to become the unlikely co-creator of a pioneering video game franchise. [+]