It’s quite a dark film about how all consuming and destructive anti-Roma, anti-immigrant (and to an extent, anti-EU also) sentiment can be, not backed up by Christianity (the church isn’t welcoming at all in the film) or the facts of events (
[Show spoiler]like all the allegations around spoiled bread and the danger to women that isn’t really backed up by reality.
)
[Show spoiler]Also, unlike No Bears, there are actually bears in the film.
The cover does make it seem more quirky, though it does at least convey it’s about the people of a Transylvanian town. Reading into Romanian history, the town’s impulses aren’t a new thing, but reflect decades (and probably centuries) of history.