Quote:
Originally Posted by atomik kinder
Sometimes I think it depends on what channel it is on. A lot of times when commercials are on Cartoon Network it will say on DVD and PSP. On Sci Fi it will say on DVD and Blu-Ray or HD DVD, whatever. I don't know if those two extra seconds cost more or what, but on a lot of other channels they just mention DVD and nothing else. I wonder how they go about deciding what will show when and where.
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I'm not sure, but in videogames, if you see an advertisement that has the Sony or Microsoft little "bumper" at the end of it, that means that company paid some portion of the cost of the ad.
Probably part of the way that Toshiba or Sony or whomever sweetens the deal for the movie companies is this type of "co-op" advertising.
So perhaps the ads that mention HD-DVD were partially paid by another party (HD-DVD Promotions Group), and those that don't mention it were not.
But just a theory. Have seen the exact same thing with Fantastic 4 ads - some had blu-ray, some did not.