This is absolutely massive for Sony! Shame the game won't be out for a while, but when it hits the shelves...
It's content like this that will sell the game and the PS3 to a new audience of petrol heads. People will buy this just to get the Top Gear show and race around the track. Hopefully we'll get some coverage on the show itself soon.
Well done Sony and BBC, whoever sealed this deal deserves a bonus!
http://news.bbc.co.uk/1/hi/technology/7059887.stm