My favourite part of that article,
"Microsoft is trying very hard to market the Xbox 360 to a more casual audience."
There you have it. Microsoft now views their console as more of a product to replace the Wii now that it is beginning to lose steam. So, that leaves Sony as the only company who views their console as a powerhouse for EVERY demographic and not just the semi-coordinated 10 year old potty mouths across the globe!
Could this be the first step towards Sony claiming victory in the console war much the same way that Blu-ray was able to claim victory over HD DVD?