The networks don't respond much to complaints via letter writing campaigns. They do respond by their ratings plummeting down the toilet. So I'll just vote with my clicker.
Around 7 to 10 years from now when the Internet is actually fast enough to support things like video on demand, HD-quality video telephony and lots of other cool stuff the television broadcast industry will be thrown into a major state of upheaval.
Right now we're usually confined to watching TV shows and networks based in our home countries, and often the networks are piped through local affiliates. The Internet could change a lot of that by making borders and broadcast markets largely irrelevant. Every English speaking TV network and TV station will be thrown into competition with each other. Time shifting will get even more complicated and all the advertising/marketing people will have one hell of a time trying to figure out how to sell ads in that new paradigm of broadcasting. It's going to wallop a lot of businesses right out of business.
With that said, all these various networks out there had better wake up and get with it in terms of customer service. And I'm not talking about taking care of their ad customers. I'm talking about them waking up and stopping all those practices that piss off viewers and drive them away.
We have LOTS of entertainment choices now. This isn't the freaking 1970s where most people had only 4 TV stations coming in on their TV sets and little else to do in their living rooms. I don't think the networks really understand that.
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