Because it's just to soon for those companies to lower the price of their players only after 2 to 4 months after Blue-ray hits the streets. Another thing is Sony can only take so much of a loss on the PS3. The comapany cares about it's stock, and losing 200.$ to 400.$ per unit is not an acceptable price to pay. The Cell Processor alone is going to cost 299.$ just to make, I wish I could find that article on production costs for both PS3 and Xbox 360, it had a complete breakdown of all the costs involved in producing each, I can definetly see them lowering the price after the holidays, and into spring but the november price is going to be high.
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