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Old 04-22-2006, 04:12 PM   #9
JTK JTK is offline
Blu-ray Knight
 
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Jan 2006
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Both Xbox platforms have been, or are DOA in Japan in the East.

So much for a worldwide prescence or any potential mass market penetration for HD-DVD, despite them desperately firesaling it as a $100 add on to the Xbox360 or a $500 stand alone unit. (There's growing talk of a firesale cost of a $100 for the 360 add on. I'm of the opinion we'll never even see it.)

On the other hand, is there any doubt in anyone's mind that the Blu-ray based PS3 is going to sell very well WORLDWIDE, including in Japan in the East? Blu-Ray will ride the coattails of the most popular name in videogaming for the past decade by sheer default and happenstance, if nothing else. There's no way around it.

Some people and spindoctors theorize and fantasize absurdly high costs on the PS3 all they want, but they have to be competitive in their primary market first: The gamer's market. The PS3 will cost no more than approximately $500 MSRP simply because it HAS to. Even at that, it will be a $100 more than the Xbox360 premium, so Sony will have to have their marketing and PR engine running in overdrive.

They cannot, and will not, go higher than that price in the console gaming world. To do so would be suicide. It won't happen.

They'll undersell the hardware and make a killing on software and accessories. This is the typical gambling pattern that's existed in console gaming for years. Sony has the luxury of doing this to a point since they're still the overwhelming leader in the console gaming world.

Only Nintendo stays in the green at all times, but they aren't even bothering to try and directly compete with MS or Sony.




There's nothing HD-DVD can do to counter the mass market penetration effect that the PS3 will most certainly have on a worldwide scale.

If even a fraction of the existing PS2 userbase rolls over and upgrades to a PS3, that's the final nail in this whole dog and pony show. Do the math. Imagine if just 15-25 percent of the mammoth PS2 userbase rolls over.

Remember: Sony PlayStation today = Nintendo in the 80's and 90's. The brand IS console videogaming, period.


Game. Set. Match.

Last edited by JTK; 04-22-2006 at 04:20 PM.
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