take that 150mil from toshiba, sony is investing $2.9 billion - Blu-ray Forum

tabbyjt · 09-06-2007, 03:46 AM

http://www.engadget.com/2007/09/05/s...ing-divisions/
Thought this was an interesting article put up on engadget. Screw Toshiba's $150million, sony is investing $2.9 billion in blu ray and games

Maxell · 09-06-2007, 03:47 AM

They need to invest some of that to lock up WB!

ziggy66 · 09-06-2007, 04:01 AM

Looks like the IPO is just around the corner...Oct 11. This should make things interesting

http://investing.reuters.co.uk/news/...2531-OISBN.XML

JaysDomain · 09-06-2007, 04:01 AM

They really do need to work on their games, Microsoft/360 has a huge lead in next gen games and it doesn't help when MS is paying off people, like the instance with GTA and others most likely.
I have not purchased 1 360 game since getting my PS3's, but I am also having a hard time purchasing PS3 games that I like, where are they!
Come on Sony, step it up, games division in your money maker!

tabbyjt · 09-06-2007, 04:02 AM

maybe the should offer universal a couple hundred million and WB a couple hundred million too

rjrbruin · 09-06-2007, 04:08 AM

That's how Reagan won the cold war. Spend more money then the Russians!

JaysDomain · 09-06-2007, 04:10 AM

Quote:

Originally Posted by tabbyjt

maybe the should offer universal a couple hundred million and WB a could hunder million too

I don’t think so; to put it bluntly: why pay a ***** when she'll come for free?

Sony is doing very good in the HD war.
Movie selection at this point is not as big of a deal as most think, by the time paramount comes back to Blu-ray, then sales will really matter, they had 150m good reasons for taking that money since they knew it would not really change things much.
As for the games though, this is a huge deal for Sony, they cannot afford to be behind Microsoft, the longer they are, the harder it will be on Sony.

I actually watch/buy more movies than games and would love to see all studios support blu-ray now, however I am commenting on what’s better for everybody in the long run, Sony especially.

eRICH · 09-06-2007, 04:13 AM

I don’t think so; to put it bluntly: why pay a ***** when she'll come for free?

Oh so True!!

ziggy66 · 09-06-2007, 04:46 AM

With all of this money Sony is going to be raising, in the short term, i'd like to see them cut some sort of deal with Amazon for a black friday deal where let's say there would be 10,000 blu ray players available for a price of $189. That would generate a lot of interest in Blu Ray, while we wait for the 1.1 players to arrive. Also, if i recall, wasn't there an Xbox 360 deal sort of like this with Amazon before?

Alan Gordon · 09-06-2007, 05:57 AM

Quote:

Originally Posted by ziggy66

With all of this money Sony is going to be raising, in the short term, i'd like to see them cut some sort of deal with Amazon for a black friday deal where let's say there would be 10,000 blu ray players available for a price of $189. That would generate a lot of interest in Blu Ray, while we wait for the 1.1 players to arrive. Also, if i recall, wasn't there an Xbox 360 deal sort of like this with Amazon before?

Yes, last year!!

~Alan

blubyyou · 09-06-2007, 11:49 AM

Ok just a question here but why does SONY now need to offer an IPO to raise money are they that short on capitol and cash currently or something? I mean that is what this is telling me and it would also possibly raise some red flags with shareholders and the people in the markets I would think. I mean ifthings are rosy why the need to generate more cashflow?

lch · 09-06-2007, 11:52 AM

1st rule of business, never use your own money.

blubyyou · 09-06-2007, 12:30 PM

Quote:

Originally Posted by lch

1st rule of business, never use your own money.

Understood but as an inverstor I would now be weary of dumping more money into a company that is touting great things while asking for more investor money it just gives a very uneasy feeling. I invest in Disney and Reaserch in motion (blackberry) and a number of other companies like banks etc. I do not want to dump more money into a company that looks like they are bleeding cash Microsoft included.

Copywriter · 09-06-2007, 12:50 PM

Sony is a company that's comprised of many divisions. Each works independently. In fact, that's one reason why at times it looks like they can't get their act together.

And to put the cold war in proper perspective. We (USA) didn't win because we outspent the Russians. We won because they overextended themselves and basically went bankrupt. We actually got them to spend too much.

Deane Johnson · 09-06-2007, 02:27 PM

Sony needs to win this without going the "below cost" player route that Toshiba has gone. If companies can't make money, winning isn't winning. There is nothing to win as is now the case with HD-DVD. There's no market for others in HD-DVD players when Toshiba is selling them below cost.

eddieaus · 09-06-2007, 03:07 PM

probably half of that much money will be invested in the 10th generation LCD production line, since Samsung wants to build it very soon. but even though 1.5 billion is huge amount of money.

blubyyou · 09-06-2007, 03:38 PM

My biggest issue with this is why would the company if the Sony Financial is growing need to sell off private stock to raise money then when asked for a comment say no comment or we can't comment on what we are going to spend the money on that itself scares me as an investor. I am not looking at this in the light of BR v HD DVD this is something that investors will tend to shy away from they like to know what their investment money is going to be used for. With Disney it is for Parks and entertainment etc and they say so up front. With MS it is to helop cover the replacement costs of the 360 LOL. For them not to comment at all is very unsettling.

radagast · 09-06-2007, 03:48 PM

Quote:

Originally Posted by ziggy66

Looks like the IPO is just around the corner...Oct 11. This should make things interesting

http://investing.reuters.co.uk/news/...2531-OISBN.XML

The article says it is for lots of things, not just Blu-ray. I wish they would spend 100 million on an advertising blitz during the upcoming Christmas season and also to educate the masses on why Blu is better. They could target key magazines and newspapers and television shows. It's time to use Peyton Manning's clout to push Blu-ray as well. That alone could get the attention of us football fans that don't already know the truth.

blubyyou · 09-06-2007, 03:53 PM

Quote:

Originally Posted by radagast

The article says it is for lots of things, not just Blu-ray. I wish they would spend 100 million on an advertising blitz during the upcoming Christmas season and also to educate the masses on why Blu is better. They could target key magazines and newspapers and television shows. It's time to use Peyton Manning's clout to push Blu-ray as well. That alone could get the attention of us football fans that don't already know the truth.

In Canada they had best get somone other than Dale Jr and Manning they need a hockey player as Nascar and NFL football are second rate sports up here. Everything takes a backseat to hockey when it comes to Canada.

Blu Tiger · 09-06-2007, 04:00 PM

Quote:

Originally Posted by blubyyou

In Canada they had best get somone other than Dale Jr and Manning they need a hockey player as Nascar and NFL football are second rate sports up here. Everything takes a backseat to hockey when it comes to Canada.

Why do Canadians do it doggie style? So they can both watch the hockey game.

09-06-2007, 03:46 AM	#1
tabbyjt Member Member since:Sep 2007	take that 150mil from toshiba, sony is investing $2.9 billion http://www.engadget.com/2007/09/05/s...ing-divisions/ Thought this was an interesting article put up on engadget. Screw Toshiba's $150million, sony is investing $2.9 billion in blu ray and games

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09-06-2007, 03:47 AM	#2
Maxell Expert Member Member since:Aug 2007	They need to invest some of that to lock up WB!

09-06-2007, 04:01 AM	#3
ziggy66 Special Member Member since:Aug 2007 Location:British Columbia 4K collection:86 Blu-ray collection:853 Trading Score:8	Looks like the IPO is just around the corner...Oct 11. This should make things interesting http://investing.reuters.co.uk/news/...2531-OISBN.XML

09-06-2007, 04:01 AM	#4
JaysDomain Active Member Member since:Aug 2007 Blu-ray reviews:1 Trading Score:3	They really do need to work on their games, Microsoft/360 has a huge lead in next gen games and it doesn't help when MS is paying off people, like the instance with GTA and others most likely. I have not purchased 1 360 game since getting my PS3's, but I am also having a hard time purchasing PS3 games that I like, where are they! Come on Sony, step it up, games division in your money maker!

09-06-2007, 04:02 AM	#5
tabbyjt Member Member since:Sep 2007	maybe the should offer universal a couple hundred million and WB a couple hundred million too

09-06-2007, 04:08 AM	#6
rjrbruin Junior Member Member since:May 2007 Location:Portland, Oregon	That's how Reagan won the cold war. Spend more money then the Russians!

09-06-2007, 04:13 AM	#8
eRICH Member Member since:Aug 2007 Location:Midwest Blu-ray reviews:1	I don’t think so; to put it bluntly: why pay a ***** when she'll come for free? Oh so True!!

09-06-2007, 04:46 AM	#9
ziggy66 Special Member Member since:Aug 2007 Location:British Columbia 4K collection:86 Blu-ray collection:853 Trading Score:8	With all of this money Sony is going to be raising, in the short term, i'd like to see them cut some sort of deal with Amazon for a black friday deal where let's say there would be 10,000 blu ray players available for a price of $189. That would generate a lot of interest in Blu Ray, while we wait for the 1.1 players to arrive. Also, if i recall, wasn't there an Xbox 360 deal sort of like this with Amazon before?

09-06-2007, 11:49 AM	#11
blubyyou Banned Member since:Aug 2007	Ok just a question here but why does SONY now need to offer an IPO to raise money are they that short on capitol and cash currently or something? I mean that is what this is telling me and it would also possibly raise some red flags with shareholders and the people in the markets I would think. I mean ifthings are rosy why the need to generate more cashflow?

09-06-2007, 11:52 AM	#12
lch Senior Member Member since:Aug 2007 4K collection:103 Blu-ray collection:813 Blu-ray reviews:1	1st rule of business, never use your own money.

09-06-2007, 12:50 PM	#14
Copywriter Blu-ray Samurai Member since:Sep 2007 Location:Vegas Baby, Vegas	Sony is a company that's comprised of many divisions. Each works independently. In fact, that's one reason why at times it looks like they can't get their act together. And to put the cold war in proper perspective. We (USA) didn't win because we outspent the Russians. We won because they overextended themselves and basically went bankrupt. We actually got them to spend too much.

09-06-2007, 02:27 PM	#15
Deane Johnson Active Member Member since:Nov 2006 Location:Omaha, NE	Sony needs to win this without going the "below cost" player route that Toshiba has gone. If companies can't make money, winning isn't winning. There is nothing to win as is now the case with HD-DVD. There's no market for others in HD-DVD players when Toshiba is selling them below cost.

09-06-2007, 03:07 PM	#16
eddieaus Junior Member Member since:Aug 2007	probably half of that much money will be invested in the 10th generation LCD production line, since Samsung wants to build it very soon. but even though 1.5 billion is huge amount of money.

09-06-2007, 03:38 PM	#17
blubyyou Banned Member since:Aug 2007	My biggest issue with this is why would the company if the Sony Financial is growing need to sell off private stock to raise money then when asked for a comment say no comment or we can't comment on what we are going to spend the money on that itself scares me as an investor. I am not looking at this in the light of BR v HD DVD this is something that investors will tend to shy away from they like to know what their investment money is going to be used for. With Disney it is for Parks and entertainment etc and they say so up front. With MS it is to helop cover the replacement costs of the 360 LOL. For them not to comment at all is very unsettling.

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