HDDVD to advertise on NBC during Monday Night Football - Blu-ray Forum

DAMNSAM77 · 09-06-2007, 01:44 PM

NBC and Universal are part of General Electric, so it makes sense that they are trying to capitalize on their business partnership. 30 second HDDVD ads to air during HD broadcasts of Monday night Football....I dont know about you, but I DO NOT like the sound of that....REACHING MASS AUDIENCE CUSTOMERS who are not HD-educated and taking our potential BLURAY sales...

http://www.highdefdigest.com/news/sh...DVD_Launch/935

BDA needs to throw some cash on some REAL TV Advertising! Disney, Fox, and Sony have plenty of money to advertise their new theater and DVD releases on TV, so spend some of that cash and help bluray hardware and movie sales!

Bond007 · 09-06-2007, 01:46 PM

Quote:

Originally Posted by DAMNSAM77

NBC and Universal are part of General Electric, so it makes sense that they are trying to capitalize on their business partnership. 30 second HDDVD ads to air during HD broadcasts of Monday night Football....I dont know about you, but I DO NOT like the sound of that....REACHING MASSES CUSTOMERS who are not HD-educated and taking our potential BLURAY sales...

http://www.highdefdigest.com/news/sh...DVD_Launch/935

BDA needs to throw some cash on some REAL TV Advertising! Disney, Fox, and Sony have plenty of money to advertise their new theater and DVD releases on TV, so spend some of that cash and help bluray hardware and movie sales!

This is not good.

nhaase · 09-06-2007, 01:49 PM

It will be Sunday Night Football, ESPN (owned by Disney) has Monday Night Football now. Hopefully the BDA will advertise during college football on Thursdays on ESPN, and on ABC and ESPN on Saturdays. Hey, they advertise before movies (like the Bourne Ultimatum), and we're not screwed by that. Plus, when do people go to the bathroom during a football game? During commercials?!

E-Dogg · 09-06-2007, 01:51 PM

I feel Blu needs to start advertising their products period. I am constantly seeing Michael Imperioli from the Sopranos advertising for the inferior format and it annoys me to no end. Where are the Blu-Ray commercials?

Blu-ray San · 09-06-2007, 01:53 PM

come on Sony!!! Hurry up and do the same!!

Weez_Dawg · 09-06-2007, 01:55 PM

It is a little arrogant to think that blu-ray does not need advertising, but I am a little arrogant.

SS316SRV · 09-06-2007, 01:58 PM

Fox, ABC, ESPN all should be pushing Blu-ray. I am not that worried about NBC advertising HDdvd durning the game. Because the Sunday night game is not the most viewed game everyweek. Plus for every one person buying HD DVD there are two people laughing at the ad's claims of "the look and sound of perfect" because they buy blu-ray.

The Big Blue · 09-06-2007, 02:09 PM

Sony has Peyton Manning so I'm thinking we just might see some Blu ads during football games.

glenn22 · 09-06-2007, 02:15 PM

What's football?

Smallville206 · 09-06-2007, 02:31 PM

People keep blowing moves big and small by HD DVD, hopefully it doesn't come back and burn us and we all ask ourselves what happened to our lead? Every move that HD DVD makes sure be taken seriously and counter attacked aggressively.

nhaase · 09-06-2007, 02:37 PM

Quote:

Originally Posted by SS316SRV

Fox, ABC, ESPN all should be pushing Blu-ray. I am not that worried about NBC advertising HDdvd durning the game. Because the Sunday night game is not the most viewed game everyweek. Plus for every one person buying HD DVD there are two people laughing at the ad's claims of "the look and sound of perfect" because they buy blu-ray.

Actually, I think Sunday Night Football IS the most-watched game, normally. Of course, with the parity it's not always a good game, but there are always a few marquee match-ups (like Colts vs. Patriots) which are sure to draw the fans. It is the "Prime-time" game, since Monday Night Football got moved to ESPN.

The Sunday night game is always supposed to be the big game of the week, at least when the schedules are first released. That's why you won't see a game like Browns vs. Raiders on Sunday Night.

JTK · 09-06-2007, 02:39 PM

Quote:

Originally Posted by E-Dogg

I feel Blu needs to start advertising their products period. I am constantly seeing Michael Imperioli from the Sopranos advertising for the inferior format and it annoys me to no end. Where are the Blu-Ray commercials?

Me, too. I'm really getting sick of that ad.

glenn22 · 09-06-2007, 02:47 PM

Quote:

Originally Posted by JTK

Me, too. I'm really getting sick of that ad.

I saw that Ad for the first time yesterday.... sucked because I'm a huge Sopranos fan and he's promoting crap. Ah well, time for some Blu-ray ADS!

ESUNintel · 09-06-2007, 03:10 PM

I agree with GoldenRedux, the common people are pretty aware of What Blu-ray and HD-DVD is; although they are not so sure of how it works and why one is better than the other. I'm saying this, because as a sales person I hear from people a lot. Most of them are amazed by Blu-ray, and many are more aware of it. The other thing is that retail stores, for the most part, are running Blu-ray trailers through their TV's, and rarely HD-DVD trailers.

Blu-ray companies really do need to advertise outside retail stores though. They should advertise in magazines, when ever a new movie comes out, anywhere possible. When the new line of Sony laptops came out Sony included a 5 page special education people on the new laptops, they should do the same for Blu-ray. Something that would really work (I think), would be a special section in the Saturday edition of the Wall Street Journal or the New York Times (since they are national newspapers).

DAMNSAM77 · 09-06-2007, 06:53 PM

Quote:

Originally Posted by GoldenRedux

The Blu-ray commercials run every time you see a new title advertised that says 'Own it Tuesday on DVD and Blu-ray'.

So do HDDVD titles when advertised on TV, own it on DVD and HDDVD. We need REALY in-depth advertising that will reach the hearts and pockets of all consumers, heck the Sony and Disney BLURAY Ad included in the beginng of every BLURAY movie disc is actually really good! They need shell out some money and make some REAL TV commericals. I am tired of seeing an inferior format with a lot less studio and hardware CE support shell out more cash on advertising with that lame ass Imperiolli dude touting HDDVD as the next best thing since sliced bread!

Wouldnt be great if we can get somone like Spielberg and Coppola to do the same shit, recommend BLURAY over HDDVD and start the whole "Pepsi vs Coca Cola" commercial where they werent afraid to dish it out amongst each other...

Simply put, we need a real graphic high end sharo and color BLURAY commercial that would include a major and mostly popular hollywood figure! Someone here with insider connections with BDA needs to deliver the message!

statikcat · 09-06-2007, 07:09 PM

"Own it on DVD or Blu-ray" does not really tell anyone what or why they want Blu-ray. That is not much of an advertisement.

GarettP · 09-06-2007, 07:19 PM

I don't know about you all, but with my DVR I usually pause or record the game anyway so I don't have to watch the commercials.

Also like to fast forward some of Madden's little tangents he can go on!

view-it-blu · 09-06-2007, 07:27 PM

Quote:

Originally Posted by E-Dogg

I feel Blu needs to start advertising their products period. I am constantly seeing Michael Imperioli from the Sopranos advertising for the inferior format and it annoys me to no end. Where are the Blu-Ray commercials?

You know I have watched "Last Man Standing" twice just to watch get beat up and shot like a dog while begging for his life.

Kristin Simard · 09-06-2007, 07:28 PM

I think what will help more than advertising will be having a much more comprehensive selection of films available on BD. Word of mouth is powerful in the film audience world. If people hear that 20 dozen popular films and many more art and obscure films are on BD only, their choice of formats will soon follow.

BD needs to get classics, special editions, indie films, foreign commercial and art films, out there in new transfers with good supplementary material, etc.

This will win the war better than advertising.

The Don · 09-06-2007, 07:41 PM

from what I've seen....

HD DVD is advertised more on TV...more-so on HD channels...

but Blu-ray seems to dominate the in-store area...because everywhere I go the TV's on display have Blu-ray presentations running and pretty much very little of HD DVD....

but I really wonder which one has a stronger presence?...

09-06-2007, 01:44 PM	#1
DAMNSAM77 Special Member Top ranked HT gallery Member since:Jun 2007 Location:Beautiful Colorado Home Theater Gallery:37 Blu-ray collection:1507 Trading Score:3	HDDVD to advertise on NBC during Monday Night Football NBC and Universal are part of General Electric, so it makes sense that they are trying to capitalize on their business partnership. 30 second HDDVD ads to air during HD broadcasts of Monday night Football....I dont know about you, but I DO NOT like the sound of that....REACHING MASS AUDIENCE CUSTOMERS who are not HD-educated and taking our potential BLURAY sales... http://www.highdefdigest.com/news/sh...DVD_Launch/935 BDA needs to throw some cash on some REAL TV Advertising! Disney, Fox, and Sony have plenty of money to advertise their new theater and DVD releases on TV, so spend some of that cash and help bluray hardware and movie sales! Last edited by DAMNSAM77; 09-06-2007 at 06:47 PM.

09-06-2007, 03:10 PM	#14
ESUNintel Senior Member Member since:Aug 2007 Location:Colorado	I agree I agree with GoldenRedux, the common people are pretty aware of What Blu-ray and HD-DVD is; although they are not so sure of how it works and why one is better than the other. I'm saying this, because as a sales person I hear from people a lot. Most of them are amazed by Blu-ray, and many are more aware of it. The other thing is that retail stores, for the most part, are running Blu-ray trailers through their TV's, and rarely HD-DVD trailers. Blu-ray companies really do need to advertise outside retail stores though. They should advertise in magazines, when ever a new movie comes out, anywhere possible. When the new line of Sony laptops came out Sony included a 5 page special education people on the new laptops, they should do the same for Blu-ray. Something that would really work (I think), would be a special section in the Saturday edition of the Wall Street Journal or the New York Times (since they are national newspapers).

09-06-2007, 07:28 PM	#19
Kristin Simard Special Member Member since:Aug 2007	Ultimately, the list matters the most. I think what will help more than advertising will be having a much more comprehensive selection of films available on BD. Word of mouth is powerful in the film audience world. If people hear that 20 dozen popular films and many more art and obscure films are on BD only, their choice of formats will soon follow. BD needs to get classics, special editions, indie films, foreign commercial and art films, out there in new transfers with good supplementary material, etc. This will win the war better than advertising.

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09-06-2007, 01:49 PM	#3
nhaase Special Member Member since:Mar 2007 Trading Score:2	It will be Sunday Night Football, ESPN (owned by Disney) has Monday Night Football now. Hopefully the BDA will advertise during college football on Thursdays on ESPN, and on ABC and ESPN on Saturdays. Hey, they advertise before movies (like the Bourne Ultimatum), and we're not screwed by that. Plus, when do people go to the bathroom during a football game? During commercials?!

09-06-2007, 01:51 PM	#4
E-Dogg Expert Member Member since:Jun 2007 Blu-ray collection:159	I feel Blu needs to start advertising their products period. I am constantly seeing Michael Imperioli from the Sopranos advertising for the inferior format and it annoys me to no end. Where are the Blu-Ray commercials?

09-06-2007, 01:53 PM	#5
Blu-ray San Senior Member Member since:Nov 2006 Location:New York Trading Score:12	come on Sony!!! Hurry up and do the same!!

09-06-2007, 01:55 PM	#6
Weez_Dawg Active Member Member since:Apr 2007 Location:New Mexico	It is a little arrogant to think that blu-ray does not need advertising, but I am a little arrogant.

09-06-2007, 01:58 PM	#7
SS316SRV Blu-ray Guru Member since:Sep 2007 Location:Appleton, WI Blu-ray collection:74	Fox, ABC, ESPN all should be pushing Blu-ray. I am not that worried about NBC advertising HDdvd durning the game. Because the Sunday night game is not the most viewed game everyweek. Plus for every one person buying HD DVD there are two people laughing at the ad's claims of "the look and sound of perfect" because they buy blu-ray.

09-06-2007, 02:09 PM	#8
The Big Blue Blu-ray Guru Member since:Feb 2007 Blu-ray collection:98 Blu-ray reviews:1	Sony has Peyton Manning so I'm thinking we just might see some Blu ads during football games.

09-06-2007, 02:15 PM	#9
glenn22 Power Member Member since:Aug 2007 Location:Vancouver, Canada	What's football?

09-06-2007, 02:31 PM	#10
Smallville206 Active Member Member since:Dec 2006 Location:Seattle, Washington	People keep blowing moves big and small by HD DVD, hopefully it doesn't come back and burn us and we all ask ourselves what happened to our lead? Every move that HD DVD makes sure be taken seriously and counter attacked aggressively.

09-06-2007, 07:09 PM	#16
statikcat Blu-ray Guru Member since:Jul 2007 Location:Washington, DC Blu-ray collection:67	"Own it on DVD or Blu-ray" does not really tell anyone what or why they want Blu-ray. That is not much of an advertisement.

09-06-2007, 07:19 PM	#17
GarettP Senior Member Member since:Jan 2007 Location:Montrose, CO Blu-ray collection:75 Blu-ray reviews:21	I don't know about you all, but with my DVR I usually pause or record the game anyway so I don't have to watch the commercials. Also like to fast forward some of Madden's little tangents he can go on!

09-06-2007, 07:41 PM	#20
The Don Blu-ray Ninja Member since:Apr 2006 Blu-ray reviews:12 Trading Score:2	from what I've seen.... HD DVD is advertised more on TV...more-so on HD channels... but Blu-ray seems to dominate the in-store area...because everywhere I go the TV's on display have Blu-ray presentations running and pretty much very little of HD DVD.... but I really wonder which one has a stronger presence?...

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