Warrior Digital Copy problem - iTunes

[Chrisco84]

Hi All

I purchased Warrior today, GREAT film.

I am having issues trying to get my digital copy via iTunes.
I insert the disc, load up iTunes, go to the normal screen, enter the code, then enter my iTunes password (this is all exactly like every other digital copy i own) BUT it returns me to the 'enter code' screen with the following message in red

"This code is for an offer not yet available. It cannot be used yet."

I have never come across this, does this mean that 'Warrior' is not yet active on the iTunes store or do I have a dodgy code?
I know it is only a code but i am a bit OCD and like to have everything 'working'

Thanks in advance for any help.