Sony India Unveils Blu-ray Product and Movies

[Bollywood Blu-ray]

Sony has launched new Blu-ray products and movies keeping the Indian market in mind. Blu-ray market is expected to grow up to 5 lakh units by FY2012. Sony India aims to capture 60 percent share and sell more than 3 lakh units, and also increase number of outlets to 4000 by 2012.

Sony has increased the number of Blu-ray movies available in India to 500 and has announced the price of audio-visual products starting from Rs. 9,990. Blu-ray enabled products will be available in a wide range of products including Blu-ray Disc players, Home Theatre systems, PlayStation3 and VAIO, which will provide High Definition picture and audio quality as well as internet connectivity to consumers.


“Sony Blu-ray is poised to take over the market as the new benchmark for the next generation of audio-visual entertainment. Only with Sony, you can enjoy new audio-visual entertainment concept through a wide range of Blu-ray products with base price of Rs. 9,990. As always, we continue to offer products and technologies that manifest innovation at its highest level as well as the ability to deliver the best customer experience to the world,” said Masaru Tamagawa, Managing Director of Sony India.

Sony claims that software enhancements like BD Live, Enhanced Bonus Views, Interactive features will help expand the appeal of Blu-ray products. With Internet Video, a service platform, user can enjoy various Internet video contents without PC. Users can watch internet-based content from video-sharing sources like YouTube, or from Video On Demand (VOD) on TV to which Sony’s BD Player is connected.




Keith Ribeiro, Managing Director, Sony Pictures Home Entertainment, said, “Over the past decade, rapid growth in technology has evolved the way in which home entertainment and consumer electronic industry is perceived. A collaboration of these two industries can certainly promote cutting-edge media and entertainment devices. He added, “Blu-ray is paramount in delivering the best picture and sound quality and is a perfect complement for HDTV, the fastest growing category in consumer electronics. Hence, we have joined force with our counterpart at Sony electronics to help consumers discover the incredible potential of Blu-ray. We also plan to double the number of Software Titles to 500 by FY2010 to woo consumers. I am certain that this integration will further cement Sony’s unified presence as a leader in consumer electronics space.”

Courtesy PC World Team India

[Bollywood Blu-ray]

Two free Blu-ray titles – Legion and Michael Jackson’s with BDP-S370 Blu-ray player :The era is of blockbuster Blu-ray movies people have already noted top movies like The Dark Knight, Pirates of the Caribbean and the recent hit Avatar, Now in India the demand for Blu-ray players raised automatically. In order to meet people need Sony has introduced new Blu-ray player BDP-S370 costing Rs. 9,990. It is a step up version of the Sony BDP-S360 which was unveiled last year in December month.

Before this newly launched Blu-ray player Indian’s has to spend a lot on the same and they prefer to buy PlayStation 3 as that was much better option.


The new Sony Blu-ray Disc player BDP-S370 allows you many things like :
1) It will allow you to play full HD 1080p Blu-ray titles
2) Improved the regular DVD quality with Precision Cinema HD Upscale feature that converts SD quality (480i) to full HD (1080p) quality video.
3) BRAVIA Internet Video
4) Wireless LAN ready
5) comes with DivX playback support

Audio has been taken care of with internal decoding and bit stream output of enhanced audio codecs – Dolby TrueHD and dts-HD Master Audio.

It offers upto 7.1 channels of lossless surround sound experience. Users can also hook their USB MP3 players and flash drives to this player either in the front or rear.

Sony Blu-ray BDP-S370 player is now available at Sony Center and Sony Authorized resellers across India.

[srkbeno.1]

this is out in the markets now?

[Bollywood Blu-ray]

Will Confirm with india office on Monday

[Bollywood Blu-ray]

In a bid to strengthen its foothold in the Indian Blu-ray market, Sony India has launched a new range of players and DVDs, which have been economically priced


The pricing of players with Blu-ray technology start at Rs 9990, whereas Blu-ray movie DVDs are priced at Rs 500 only.


Sony Picture Entertainment will also launch upto 500 Blu-ray movie titles in the coming months.



Blu-ray enabled products will be available in a wide range of products including Blu-ray Disc Players, Home Theatre systems, PlayStation3 and VAIO, which will provide High Definition (HD) picture and audio quality as well as internet connectivity to consumers.



Looking at a ten-fold growth in volume, Sony plans to capture 60% market share and increase number of outlets to 4000 by FY2012. The company is also offering a mega consumer promotion deal. On the purchase of every BD player worth Rs 9,990, consumers can avail two free Blu-ray movie discs of Legion and Michael Jackson's This Is It.




Sony India managing director Masaru Tamagawa said, "Sony Blu-ray is poised to take over the market as the new benchmark for the next generation of audio-visual entertainment. Only with Sony, you can enjoy new audio-visual entertainment concept through a wide range of Blu-ray products with base price of Rs 9,990. As always, we continue to offer products and technologies that manifest innovation at its highest level as well as the ability...


Sony Pictures Home Entertainment managing director Keith Ribeiro said, "Over the past decade, rapid growth in technology has evolved the way in which home entertainment and consumer electronic industry is perceived. A collaboration of these two industries can certainly promote cutting-edge media and entertainment devices. Blu-ray is paramount in delivering the best picture and sound quality and is a perfect complement for HDTV, the fastest growing category in consumer electronics. Hence, we have joined force with our counterpart at Sony electronics to help consumers discover the incredible potential of Blu-ray. We also plan to double the number of Software Titles to 500 by FY2010 to woo consumers. I am certain that this integration will further cement Sony's unified presence as a leader in consumer electronics space."


Currently, Blu-ray movie discs of Hollywood films are priced in the range of Rs 1000 - Rs 1299. On the other hand, Yash Raj Films’ Blu- ray DVDs of its older films have been priced at Rs 599, whereas those of newer films are priced at Rs 699.


It remains to be seen how competitors like Excel Home Videos, BIG Home Video and Shemaroo Entertainment amongst others will react to this competitive price points of Blu-ray discs of English films.

[sanjay0864]

Originally Posted by Bollywood Blu-ray

It remains to be seen how competitors like Excel Home Videos, BIG Home Video and Shemaroo Entertainment amongst others will react to this competitive price points of Blu-ray discs of English films.

It's kinda hard for anyone to react to a 'ghost' announcement'. For, It actually remains to be seen whether Sony will do what is has been threatning to do, for the last 'TWO' years or for that matter what this so called "competitive price point" will be. As of today, all Sony titles are still selling at the old price points.

[divyansh]

my ps3 blew off some days earlier and i was planning to buy a new one but this player rox........ive seen it on net and it has incredible features............i will get it today itself........!!

[lgans316]

I believe the Blu-ray players sold in India should be Region Free.

[Bollywood Blu-ray]

Think you will Find them Region C And B ,will confirm on monday with india office

[Bollywood Blu-ray]

Sony India on Thursday launched its first sub-Rs.10,000 Blu-ray player.

We will be getting stock of this for the indian market and willl be offering on our bollywoodblu-ray indian site soon with some free movies as a package ,we are in discussion with sony currently .


Sony India marketing head (audio visual product range) Kenichi Kawamoto said the company intended to maintain its market leader status and hoped to capture 60 per cent of the market for Blu-ray players by 2012.

“Our strategy in the Blu-ray market is based on promoting hardware growth and software availability simultaneously,” he added.

Sony was also making its Playstations, HomeTheatre systems and Vaio range of laptops Blu-ray compatible, Mr. Kawamoto said. “Consumers will be able to access Internet video without having to use a personal computer,” Mr. Kawamoto remarked. Referring to the BDP-S370 model, which is priced at Rs.9,990, Mr. Kawamoto said, “The model makes a Blu-ray player truly affordable in India.” “The Blu-ray segment has grown at an explosive rate, increasing seven-fold in the last year, touching 1.40 lakh units,” Mr. Kawamoto said. Sony expected the size of the Indian Blu-ray player market to be about 5 lakh units by 2011-12. He said Blu-ray players, like DVD players, “are likely to become commoditised as prices become more affordable for consumers.” Mr. Kawamoto said Sony enjoyed a “special advantage” because it owned 118 of the 500 plus titles that were available in the Indian market. Sony India Commercial Director said the company was the market leader in the Blu-ray software space. “Nobody has more titles in the Blu-ray format than we do,” he claimed

Source Sony India

[divyansh]

i asked from many sony exclusive showrooms near my area and strangely none of them had it in stock and they say that blu ray players dont sell so they dont keep them they will order it if i told them to.....!!! now thats india!!!

[lgans316]

Originally Posted by Bollywood Blu-ray

Think you will Find them Region C And B ,will confirm on monday with india office

Thanks very much. The ones in the showroom are usually modded. Region B / C makes sense considering PAL / 576 i/p.

[sanjay0864]

Originally Posted by lgans316

Thanks very much. The ones in the showroom are usually modded. Region B / C makes sense considering PAL / 576 i/p.

I have not come across a single Blu-ray player from even a single manufacturer in the showrooms that has been modded. On the other hand, it has been pretty standard for all DVD players to be sold modded to Region Free.

[srkbeno.1]

so if sony is releasing Blu rays... we can expect KKHH or K3G and KHNH!

[Happy_Evil_Dude]

Originally Posted by srkbeno.1

so if sony is releasing Blu rays... we can expect KKHH or K3G and KHNH!

Yash Raj Films has the rights to Kal Ho Naa Ho, not Sony.

[Harvey Dent]

Are u sure ??All blu ray players/ PS3 in India are Region C only

Originally Posted by Bollywood Blu-ray

Think you will Find them Region C And B ,will confirm on monday with india office

[srkbeno.1]

No im pretty sure its Sony.. Yash Raj had the rights of all of those films at one time when they first released but now all the dvds are out by sony.. you wont find them in the market as yash raj films

[O Yeahh]

Bad news fellows....NO Region Free SONY Blu-ray player told me the SONY Showroom guy today at their Palladium Mall, Lower Parel, Mumbai branch

[O Yeahh]

And yes the PS3 Players available are only Region C

[Bollywood Blu-ray]

Managing Director (MD) of Sony India Masaru Tamagawa poses with Blu-ray discs of Hollywood movies during the launch of newly launch Blu-Ray Disc player BD P-S370 during a press conference in New Delhi on May 13, 2010. Sony's Blu-Ray Disc player BD P-S370 which converts standard definition signal of DVD to 1080p full high definition equivalent resolution video signal, will be available at price of Indian Rupees 9,990 (USD 221).




Yes all indian players are region C ..