Apple to offer HD movie rentals - Blu-ray Forum

UltimateFighter · 01-15-2008, 04:51 PM

Have they become the enemy?

Quote:

Here's what you can do with Apple TV: rent movies directly on widescreen TV with Apple TV. Rent them in DVD quality, rent them in HD with 5.1"

"Dolby 5.1 surround. The quality is unbelievable. You can also view audio and video podcasts right on ATV, choose from 125k podcasts and see them right on your widescreen. Get photos from your computer... get them also right over the internet from Flickr and .mac."

"And, of course, YouTube -- we've expanded the selection. There's now over 50m videos from YT, This has worked out so great, our customers love this. Buy TV shows and music right from your TV. And if you're using a computer it'll sync BACK to your computer."

"I'd like to say all of us have tried. We have, MSFT, Amazon, TiVo, VuDu, Netflix, Blockbuster -- we've all tried to figure out how to get movies over the net onto the TV. We've ALL missed. No one's succeeded yet. We tried with Apple TV -- it was designed to be an accessory for iTunes and your computer. But that's not what people wanted."

"We learned what people wanted was about movies. Movies. Movies. We weren't delivering that -- we're back with Apple TV Take 2 -- It still syncs to your computer, but no computer is required

reiella · 01-15-2008, 04:53 PM

Apple has been in the business of selling movies on iTunes for a while.

The jump to 720p to regain parity versus Live was a foregone conclussion in my mind.

5.1 audio? Would be nice, if they actually included that on their freakign dvd quality releases for the titles that had it :x.

spam.curitiba · 01-15-2008, 04:54 PM

Quote:

Originally Posted by UltimateFighter

Have they become the enemy?

No....the guys were saying it downloads at 1% per second....no way in hell is this HD as good of quality as blu...

cartier · 01-15-2008, 04:55 PM

Also note the keyword RENTALS not download to own.

EDIT: Also they are most likely 720p and use 5.1DD only. At the $4.99 price point per rental it is not cheap.

ezcobar411 · 01-15-2008, 04:57 PM

Quote:

Originally Posted by cartier

Also note the keyword RENTALS not download to own.

I was just about to say that

reiella · 01-15-2008, 04:57 PM

And of course, Apple continues to insist on reinventing the wheel to assure that their sale medium to tied at the hip to their hardware. Oh well.

camper · 01-15-2008, 05:01 PM

Quote:

Originally Posted by reiella

And of course, Apple continues to insist on reinventing the wheel to assure that their sale medium to tied at the hip to their hardware. Oh well.

Apple does it: People love it, all hail Steve Jobs.
Microsoft does it: Bill Gates is the devil.

I love irony

~Camper

ezcobar411 · 01-15-2008, 05:03 PM

Quote:

Originally Posted by camper

Apple does it: People love it, all hail Steve Jobs.
Microsoft does it: Bill Gates is the devil.

I love irony

~Camper

Yea, I won't use either service though. I prefer just to buy movies that I want to see. I might subscribe to netflix soon so I can check out a movie and if I like it just buy it on blu

Stinkin Mushroom · 01-15-2008, 05:03 PM

i don't see renting as an enemy of people buying BD's..

kaliraver · 01-15-2008, 05:06 PM

This will not be a big deal with only 720P downloads and DD 5.1. People can get this stuff right now on their Xbot 360's and it ain't affecting Blu-Ray. It is too soon for downloading HD movies over the internet.

Leon Kennedy · 01-15-2008, 05:16 PM

We all know that in a few years digital distribution of HD flicks will be the norm to some but to me I still prefer a copy of the movie on disc format but I may buy certain movies/TV shows off Apple. Right now I don't think those downloads will live up to most HD enthusiasts expectations because they won't offer a full HD experience.

dialog_gvf · 01-15-2008, 05:20 PM

We all know that everyone will be trying to push HD downloads. But, that doesn't mean the consumer will adopt it.

In the end, what Apple and Microsoft want isn't what the consumer has to accept.

Gary

radagast · 01-15-2008, 05:21 PM

Quote:

Originally Posted by Leon Kennedy

We all know that in a few years digital distribution of HD flicks will be the norm to some but to me I still prefer a copy of the movie on disc format but I may buy certain movies/TV shows off Apple. Right now I don't think those downloads will live up to most HD enthusiasts expectations because they won't offer a full HD experience.

No we all DON'T know that DD will be the norm. Where are you going to store it? Are you going to buy more and more hard drives? Now THAT's cost effective isn't it? You are going to burn them? On what? Unless some new miracle codec comes along, the downloads are STILL going to be large. Larger than a DVD+R or DVD-R.

ckenisell · 01-15-2008, 05:27 PM

Quote:

Originally Posted by dialog_gvf

We all know that everyone will be trying to push HD downloads. But, that doesn't mean the consumer will adopt it.

In the end, what Apple and Microsoft want isn't what the consumer has to accept.

Gary

Word. Take a look at DIVX.

blu-backer · 01-15-2008, 05:30 PM

Apple TV 2.0 will be as successful as Apple TV 1.0. </sarcasm>

Downloads of HD will become big when:

1. Bandwidth increases dramatically and becomes more available and reliable.
2. Home networking becomes a no-brainer for the average consumer.
3. Storage costs decrease dramatically.
4. Other ancilliary technology becomes no-brainers for the average consumer. Things like "how do you back up Terabytes worth of movies?"

Until then, I'll take my BD player and discs, thank you. Apple can take their Apple TV and....never mind.

Uxi · 01-15-2008, 05:32 PM

Apple is pushing rentals not ownership.

No Blu-ray Super Drives is a bit disapointing.

mystiksuicide · 01-15-2008, 05:35 PM

I am as a big Blu-ray supporter as anyone here but he said RENTAL not replacing the disc. There are movies I want to see but don't want to spend $20 for so I love it.

Downhere · 01-15-2008, 05:38 PM

Shall we boycott Apple now too?

Just joshing of course. But like other's have said, I don't think this is anything to worry about. It's just for rentals.

cakefoo · 01-15-2008, 05:39 PM

Apple, Netflix, Xbox Live, On-Demand, etc etc are all just going to have to split the HD downloads pie.

Blu-ray will have physical distribution all to themselves. (As soon as someone gives up)

Blubaru · 01-15-2008, 05:40 PM

Quote:

Originally Posted by Uxi

Apple is pushing rentals not ownership.

No Blu-ray Super Drives is a bit disapointing.

Pushing IP downloads and no Blu-ray support. Shows you what they think of our format.

I don’t even know why they bothered supporting Blu-ray in the first place.

Maybe they have the exact position that M$ had except they support our side instead of the HD-DVD side.

Let the two kill each other and pave the way to internet downloads

Quote:

Originally Posted by Downhere

Shall we boycott Apple now too?

Just joshing of course. But like other's have said, I don't think this is anything to worry about. It's just for rentals.

Digital downloads are digital downloads. Apple has sold movies that you can keep for some time now.

01-15-2008, 05:16 PM	#11
Leon Kennedy Active Member Member since:Nov 2007 Location:Raccoon City Blu-ray reviews:2	Apple are not the enemy We all know that in a few years digital distribution of HD flicks will be the norm to some but to me I still prefer a copy of the movie on disc format but I may buy certain movies/TV shows off Apple. Right now I don't think those downloads will live up to most HD enthusiasts expectations because they won't offer a full HD experience.

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01-15-2008, 04:53 PM	#2
reiella Blu-ray Guru Member since:Dec 2006 Home Theater Gallery:1 Blu-ray collection:237 DVD collection:1	Apple has been in the business of selling movies on iTunes for a while. The jump to 720p to regain parity versus Live was a foregone conclussion in my mind. 5.1 audio? Would be nice, if they actually included that on their freakign dvd quality releases for the titles that had it :x.

01-15-2008, 04:55 PM	#4
cartier Expert Member Member since:Jun 2007 Location:Pacific NW	Also note the keyword RENTALS not download to own. EDIT: Also they are most likely 720p and use 5.1DD only. At the $4.99 price point per rental it is not cheap.

01-15-2008, 04:57 PM	#6
reiella Blu-ray Guru Member since:Dec 2006 Home Theater Gallery:1 Blu-ray collection:237 DVD collection:1	And of course, Apple continues to insist on reinventing the wheel to assure that their sale medium to tied at the hip to their hardware. Oh well.

01-15-2008, 05:03 PM	#9
Stinkin Mushroom Active Member Member since:Nov 2007 Location:Belgium Blu-ray collection:3	i don't see renting as an enemy of people buying BD's..

01-15-2008, 05:06 PM	#10
kaliraver Blu-ray Samurai Member since:May 2007 Location:San Francisco Bay Blu-Ray SteelBooks™: (150+) Blu-ray collection:373 Blu-ray reviews:1 Trading Score:285	This will not be a big deal with only 720P downloads and DD 5.1. People can get this stuff right now on their Xbot 360's and it ain't affecting Blu-Ray. It is too soon for downloading HD movies over the internet.

01-15-2008, 05:20 PM	#12
dialog_gvf Moderator Member since:Nov 2006 Location:Toronto Blu-ray collection:320	We all know that everyone will be trying to push HD downloads. But, that doesn't mean the consumer will adopt it. In the end, what Apple and Microsoft want isn't what the consumer has to accept. Gary

01-15-2008, 05:30 PM	#15
blu-backer Senior Member Member since:Jan 2008 Blu-ray collection:118	Apple TV 2.0 will be as successful as Apple TV 1.0. </sarcasm> Downloads of HD will become big when: 1. Bandwidth increases dramatically and becomes more available and reliable. 2. Home networking becomes a no-brainer for the average consumer. 3. Storage costs decrease dramatically. 4. Other ancilliary technology becomes no-brainers for the average consumer. Things like "how do you back up Terabytes worth of movies?" Until then, I'll take my BD player and discs, thank you. Apple can take their Apple TV and....never mind.

01-15-2008, 05:32 PM	#16
Uxi Blu-ray Ninja Member since:Aug 2007 Location:Southern California 4K collection:14 Blu-ray collection:191 Blu-ray reviews:9	Apple is pushing rentals not ownership. No Blu-ray Super Drives is a bit disapointing.

01-15-2008, 05:35 PM	#17
mystiksuicide Blu-ray Guru Member since:Sep 2007 Location:Miami Blu-ray collection:305 Blu-ray reviews:27	I am as a big Blu-ray supporter as anyone here but he said RENTAL not replacing the disc. There are movies I want to see but don't want to spend $20 for so I love it.

01-15-2008, 05:38 PM	#18
Downhere Power Member Member since:Sep 2007 Location:Central Florida Blu-ray collection:444 Blu-ray reviews: 2 Trading Score:8	Shall we boycott Apple now too? Just joshing of course. But like other's have said, I don't think this is anything to worry about. It's just for rentals.

01-15-2008, 05:39 PM	#19
cakefoo Active Member Member since:Dec 2007	Apple, Netflix, Xbox Live, On-Demand, etc etc are all just going to have to split the HD downloads pie. Blu-ray will have physical distribution all to themselves. (As soon as someone gives up)

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