The Other Side of Midnight (1977)

[PowellPressburger]

This is a guilty pleasure film for sure, but the DVD sells relativily well over the years on Amazon. I believe the film was supposed to be a huge film for 20th Century Fox in 1977 ... we all know what film killed everything else that year.

other.jpg

More on the release of the film per WIKI.

According to the documentary Empire of Dreams, since the book was very successful, anticipation was that the film would translate to success at the box office and it resulted in 20th Century Fox heavily promoting the film. The studio was promoting Star Wars at the same time, even as it was controversial for its growing expense.

Fearing that Star Wars would be a flop, the studio made a peremptory decision to grant prints of The Other Side of Midnight — a 2-hour, 45-minute long feature with sex and nudity — only to those theaters that agreed to book Star Wars as well.