Based on the NRDC article -
The Big Picture: Ultra High-Definition Televisions Could Add $1 Billion to Viewers' Annual Electric Bills
Quote:
 - Going forward, consumers will likely be buying new ultra high-definition (UHD) televisions instead of high-definition versions for all models 36 inches and larger. Once this transition is completed, U.S. consumers will need to pay an extra $1 billion in annual energy costs to operate their new TVs unless further energy efficiency improvements are made.
- NRDC's analysis found there were dramatic differences in the power consumption among UHD models of the same size, indicating the technology already exists to make energy-saving improvements to the most inefficient UHD televisions.
- TV manufacturers and governmental policymakers must act to ensure that our televisions do not waste electricity, which leads to an increased need to burn polluting fossil fuels to generate it.
- Consumers can cut several hundred dollars off the lifetime energy costs of a new UHD TV by a) buying models with the ENERGY STARŪ label, b) ensuring Automatic Brightness Control is enabled, and c) avoiding the quick start feature on Internet-connected televisions that results in significant amounts of wasted standby power.
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Wonder if some of the UDTV's vendors forget about the EOL with Plasma's in the race to implement HDR, Dolby Vision and like?