People will catch on by 2012? - Blu-ray Forum

Uncle Leo · 06-25-2009, 07:51 PM

New article came out today.

JUNE 24 | PHYSICAL: LOS ANGELES—Blu-ray Disc is not being adopted as fast as once expected, but the format’s relatively steady growth remains a huge driver for the home entertainment business, according to Futuresource Consulting. At a presentation at the Entertainment Supply Chain Association Conference here Tuesday, Futuresource predicted that by 2012, Blu-ray software sales will make up half of home entertainment business.

What's taking them so long? What did we know that they did not? Was the price of set top boxes the issue

Linky http://www.videobusiness.com/article...html?q=blu+ray

Sponge-worthy · 06-25-2009, 07:55 PM

Because for most people (not A/V-philes), the move from DVD to Blu-ray is not nearly as exciting as the move from VHS to DVD. Reasons are fairly obvious, I think.

dolphinc · 06-25-2009, 07:55 PM

Quote:

Originally Posted by Uncle Leo

New article came out today.

JUNE 24 | PHYSICAL: LOS ANGELES—Blu-ray Disc is not being adopted as fast as once expected, but the format’s relatively steady growth remains a huge driver for the home entertainment business, according to Futuresource Consulting. At a presentation at the Entertainment Supply Chain Association Conference here Tuesday, Futuresource predicted that by 2012, Blu-ray software sales will make up half of home entertainment business.

What's taking them so long? What did we know that they did not? Was the price of set top boxes the issue

Linky http://www.videobusiness.com/article...html?q=blu+ray

2012???? Don't you know thats the end of the world?

MCT · 06-25-2009, 07:56 PM

dammit he beat me to the 2012/end of the world joke

MillerTimeNCSU · 06-25-2009, 08:26 PM

Once Vizio's sub-$200 player is dropped on the masses at Wal-Mart and software prices for *older* releases start routinely falling into the $6.99 - $9.99 range, the floodgates will open.

Bullseye · 06-25-2009, 08:48 PM

Quote:

Originally Posted by ryan69969

Because for most people (not A/V-philes), the move from DVD to Blu-ray is not nearly as exciting as the move from VHS to DVD. Reasons are fairly obvious, I think.

That they are blind and deaf?

chrisfhctm · 06-25-2009, 08:57 PM

There are a couple of big stumbling blocks.

1) The price. People see $24.99 for a movie they can get for $6.99 on another format to be too much, and they won't do it. Perfect example is Ghostbusters, $19.99 for one film vs. $13 for both on DVD? For a person who doesn't appreciate the difference, it's not a hard choice.

2) Not enough information out about it. In mainstream news, there isn't a lot of information about how Blu-Ray is *worth* the extra cost. Unless you actively look for information, from quality sources, you'll get no information at all, or wrong information.

And in my opinion the biggest issue...

3) Salespeople. Just today at Best Buy, a sales clerk told me that old movies won't look as good on Blu-Ray because they were filmed "forever ago", so it's not worth upgrading. The sad fact is that places like Wal-Mart and Best Buy will hire just about anyone, if they know their stuff or not. That leads to people saying things that are just flat out untrue, like "Upconverting DVD players make your DVD's high def!" or "Old movies can't look good on Blu-Ray". This is the most important, in my opinion, because it's at that level where people form their opinions on the product. If a middle-of-the-road consumer comes in wondering about Blu-Ray and HD content, and a sales clerk tells them that a cheaper up-converting DVD player will do the exact same thing, and that any movie made before 2002 won't look great anyway, that person is potentially turned off of Blu-Ray forever.

It starts at the sales level. As a person who has worked Electronics retail, many consumers are just plain ignorant when it comes to new technology like Blu-Ray. A large part of the future of the format really does depend on retail sales clerks. And honestly, that kind of scares me.

MyBlu-rayBrotherEd · 06-25-2009, 09:00 PM

Not everyone has an HDTV yet either. That has to be part of the reason. I mean, why pay extra for a bluray when your TV doesn't show the difference in picture. When DVD came out, all people had to do was buy a new player, not a TV too.

Newmason · 06-25-2009, 09:02 PM

Well another reason for such a slow transfer from DVD'ers to Blu-ray'er is the fact that the HDTV/Flat-screen craze hasnt hit everyone on the market, and in order to get the full effect 1080p of the blu, you will want a tv that can display those resolutions. Until the prices of these high cost flat screens come down, I foresee the dvd to blu a long road! VHS to DVD was pretty easy for many people, hook it up via RCA cables that VHS use to use! Now its throw out your rca cables and hook it up using HDMI, and for many people they ask, whats HDMI!

mata7 · 06-25-2009, 09:11 PM

is all about price

flicker · 06-25-2009, 09:26 PM

its possible 2012 will be when it picks up, but I am betting much earlier. With older movies coming out and being 9.99-14.99 its easier for people who do know the facts to double dip. Even new movies coming out being ~20$ where a year or so back new movies were 30 on BD.

I work electronics at a big name store and there are people who have just dipped into dvds. So I think as HD tvs go down in price as will blu ray players and slowly take over those dvds/dvd players on the shelves, more people will inquire about their usage. I just think in todays economy, people are going for whats available for cheaper

Deezer1986 · 06-25-2009, 09:51 PM

I think the economy has slowed blu-ray's growth more than anything. It hasn't stopped it, the numbers definitely show good growth. But once the economy picks up again (already showing signs, probably starting slowly back on the upswing by the end of the year), you'll start to see better growth from blu. But I think with movies like Gran Tarino having 20% of its sales in blu in this economy at this stage of the game is fairly impressive. To me anyway.

Sponge-worthy · 06-25-2009, 10:07 PM

Quote:

Originally Posted by Bullseye

That they are blind and deaf?

Well that is some great analysis, but I kinda doubt it.

1) Upscaled DVD quality versus Blu-ray quality is not as dramatic an upgrade as VHS quality versus DVD quality is.

2) DVD's appeal over VHS included many new features (menus, chapter select, no rewinding, multiple audio tracks and subtitles) that Blu-ray doesn't really build upon in a game-changing way (PIP and BD-Live are nice, but I don't think they are ultimately going to sell the technology).

3) HDTV is not as widely adopted, and moving to Blu-Ray for SDTV users is a moot prospect. Whereas, all VHS users had the TV technology to view DVD; that, in addition to the quality jump in #1 above, made upgrading more sensical and attractive.

4) Because Blu-ray is not as much of an upgrade over DVD as DVD was over VHS (#1-2 above), it is more difficult to justify the larger expense for players/media than it was to move to DVD--particularly when an upgrade to DVD did not require, in many cases, a new TV as well.

Are they blind and deaf? No. They are just smart shoppers whose wants and needs have yet to zero in on to what Blu-ray offers. I figure that within a few years, Blu-ray standalones will become so cheap that it will become a consumer faux-pas to actually purchase "just a DVD player."

davidthenikonuser · 06-25-2009, 10:17 PM

Quote:

Originally Posted by Uncle Leo

New article came out today.

JUNE 24 | PHYSICAL: LOS ANGELES—Blu-ray Disc is not being adopted as fast as once expected, but the format’s relatively steady growth remains a huge driver for the home entertainment business, according to Futuresource Consulting. At a presentation at the Entertainment Supply Chain Association Conference here Tuesday, Futuresource predicted that by 2012, Blu-ray software sales will make up half of home entertainment business.

What's taking them so long? What did we know that they did not? Was the price of set top boxes the issue

Linky http://www.videobusiness.com/article...html?q=blu+ray

It can be that the economy sucks right now and alot of people can't buy it right now.

Acquiesce · 06-25-2009, 10:18 PM

I know a lot of people who have huge tv's that are non HD lol

MCT · 06-25-2009, 10:24 PM

my mother has a 42'' Phillips HDTV and has not a single HD channel nor a Blu Ray player. I keep telling her if she's not going to upgrade, she was better off getting a tube TV. Her response?

"it looks hi definition to me!"

/facepalm

bless her heart

hardcorefrokid · 06-25-2009, 11:07 PM

Quote:

Originally Posted by MCT

my mother has a 42'' Phillips HDTV and has not a single HD channel nor a Blu Ray player. I keep telling her if she's not going to upgrade, she was better off getting a tube TV. Her response?

"it looks hi definition to me!"

/facepalm

bless her heart

Hahahaha! Good stuff. A lot of my friends are that way too.

J. J. Hunsecker · 06-26-2009, 04:29 AM

Quote:

Originally Posted by davidthenikonuser

It can be that the economy sucks right now and alot of people can't buy it right now.

Exactly.

neos_peace · 06-26-2009, 04:59 AM

Quote:

Originally Posted by davidthenikonuser

It can be that the economy sucks right now and alot of people can't buy it right now.

I disagree a bit with that. I think the economy is what has helped it a bit actualy. I don't want to get into it big cuz its late for me and Id have to type for ever. I just feel like it right now.

But I think the bad economy has actually hepled it.

AFightingPanda · 06-26-2009, 05:16 AM

Its two things

1 Consumer ignorance - a lot of people still dont understand the significance

2 Price - If people do see the difference and can appreciate it they then cant afford it

*prices all rough*

a 35/7 inch 720 tv $800
a blu ray player $250
hdmi cable $15
One blu ray movie $20

$ 1085 that is a big chunk of change for a lot of people and I am just throwing out numbers that are running a minimum set up for getting an hd picture. Even this is on the low end of the spectrum set up wise and its still not cheap.

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06-25-2009, 07:51 PM	#1
Uncle Leo Senior Member Member since:Dec 2008 Location:Melbourne Florida Home Theater Gallery:4 Blu-ray collection:85 Blu-ray reviews:1	People will catch on by 2012? New article came out today. JUNE 24 \| PHYSICAL: LOS ANGELES—Blu-ray Disc is not being adopted as fast as once expected, but the format’s relatively steady growth remains a huge driver for the home entertainment business, according to Futuresource Consulting. At a presentation at the Entertainment Supply Chain Association Conference here Tuesday, Futuresource predicted that by 2012, Blu-ray software sales will make up half of home entertainment business. What's taking them so long? What did we know that they did not? Was the price of set top boxes the issue Linky http://www.videobusiness.com/article...html?q=blu+ray

06-25-2009, 07:55 PM	#2
Sponge-worthy Blu-ray Guru Member since:Apr 2009 Location:Southwest, USA PSN: Sponge-worthy Blu-ray collection:43	Because for most people (not A/V-philes), the move from DVD to Blu-ray is not nearly as exciting as the move from VHS to DVD. Reasons are fairly obvious, I think.

06-25-2009, 07:56 PM	#4
MCT Blu-ray Ninja Member since:Nov 2008 Blu-ray collection:499 Blu-ray reviews: 8 Trading Score:1	dammit he beat me to the 2012/end of the world joke

06-25-2009, 08:26 PM	#5
MillerTimeNCSU Active Member Member since:Jan 2008 Location:Charlotte, NC Blu-ray collection:17	Once Vizio's sub-$200 player is dropped on the masses at Wal-Mart and software prices for older releases start routinely falling into the $6.99 - $9.99 range, the floodgates will open.

06-25-2009, 08:57 PM	#7
chrisfhctm Member Member since:Dec 2008 4K collection:160 Blu-ray collection:800 DVD collection:34	There are a couple of big stumbling blocks. 1) The price. People see $24.99 for a movie they can get for $6.99 on another format to be too much, and they won't do it. Perfect example is Ghostbusters, $19.99 for one film vs. $13 for both on DVD? For a person who doesn't appreciate the difference, it's not a hard choice. 2) Not enough information out about it. In mainstream news, there isn't a lot of information about how Blu-Ray is worth the extra cost. Unless you actively look for information, from quality sources, you'll get no information at all, or wrong information. And in my opinion the biggest issue... 3) Salespeople. Just today at Best Buy, a sales clerk told me that old movies won't look as good on Blu-Ray because they were filmed "forever ago", so it's not worth upgrading. The sad fact is that places like Wal-Mart and Best Buy will hire just about anyone, if they know their stuff or not. That leads to people saying things that are just flat out untrue, like "Upconverting DVD players make your DVD's high def!" or "Old movies can't look good on Blu-Ray". This is the most important, in my opinion, because it's at that level where people form their opinions on the product. If a middle-of-the-road consumer comes in wondering about Blu-Ray and HD content, and a sales clerk tells them that a cheaper up-converting DVD player will do the exact same thing, and that any movie made before 2002 won't look great anyway, that person is potentially turned off of Blu-Ray forever. It starts at the sales level. As a person who has worked Electronics retail, many consumers are just plain ignorant when it comes to new technology like Blu-Ray. A large part of the future of the format really does depend on retail sales clerks. And honestly, that kind of scares me.

06-25-2009, 09:00 PM	#8
MyBlu-rayBrotherEd Blu-ray Samurai Member since:Jan 2008 Location:Billings, MT Home Theater Gallery:10 4K collection:132 Blu-ray collection:1057 DVD collection:1 Blu-ray reviews:13	Not everyone has an HDTV yet either. That has to be part of the reason. I mean, why pay extra for a bluray when your TV doesn't show the difference in picture. When DVD came out, all people had to do was buy a new player, not a TV too.

06-25-2009, 09:02 PM	#9
Newmason Active Member Member since:May 2009 Location:Member of the "ECPP" Blu-ray collection:21	Well another reason for such a slow transfer from DVD'ers to Blu-ray'er is the fact that the HDTV/Flat-screen craze hasnt hit everyone on the market, and in order to get the full effect 1080p of the blu, you will want a tv that can display those resolutions. Until the prices of these high cost flat screens come down, I foresee the dvd to blu a long road! VHS to DVD was pretty easy for many people, hook it up via RCA cables that VHS use to use! Now its throw out your rca cables and hook it up using HDMI, and for many people they ask, whats HDMI!

06-25-2009, 09:11 PM	#10
mata7 New Member Member since:Jun 2009 Blu-ray reviews:6	is all about price

06-25-2009, 09:26 PM	#11
flicker Junior Member Member since:Jun 2009 Blu-ray collection:120	its possible 2012 will be when it picks up, but I am betting much earlier. With older movies coming out and being 9.99-14.99 its easier for people who do know the facts to double dip. Even new movies coming out being ~20$ where a year or so back new movies were 30 on BD. I work electronics at a big name store and there are people who have just dipped into dvds. So I think as HD tvs go down in price as will blu ray players and slowly take over those dvds/dvd players on the shelves, more people will inquire about their usage. I just think in todays economy, people are going for whats available for cheaper

06-25-2009, 09:51 PM	#12
Deezer1986 Active Member Member since:Apr 2009 Location:Harrison, Arkansas 4K collection:188 Blu-ray collection:1178 DVD collection:225	I think the economy has slowed blu-ray's growth more than anything. It hasn't stopped it, the numbers definitely show good growth. But once the economy picks up again (already showing signs, probably starting slowly back on the upswing by the end of the year), you'll start to see better growth from blu. But I think with movies like Gran Tarino having 20% of its sales in blu in this economy at this stage of the game is fairly impressive. To me anyway.

06-25-2009, 10:18 PM	#15
Acquiesce Active Member Member since:Apr 2008 Location:Ontario, Canada Blu-ray collection:1 Trading Score:2	I know a lot of people who have huge tv's that are non HD lol

06-25-2009, 10:24 PM	#16
MCT Blu-ray Ninja Member since:Nov 2008 Blu-ray collection:499 Blu-ray reviews: 8 Trading Score:1	my mother has a 42'' Phillips HDTV and has not a single HD channel nor a Blu Ray player. I keep telling her if she's not going to upgrade, she was better off getting a tube TV. Her response? "it looks hi definition to me!" /facepalm bless her heart

06-26-2009, 05:16 AM	#20
AFightingPanda Active Member Member since:Jan 2009 Location:Iowa 4K collection:174 Blu-ray collection:864 DVD collection:33 Trading Score:9	Its two things 1 Consumer ignorance - a lot of people still dont understand the significance 2 Price - If people do see the difference and can appreciate it they then cant afford it prices all rough a 35/7 inch 720 tv $800 a blu ray player $250 hdmi cable $15 One blu ray movie $20 $ 1085 that is a big chunk of change for a lot of people and I am just throwing out numbers that are running a minimum set up for getting an hd picture. Even this is on the low end of the spectrum set up wise and its still not cheap.

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