Microsoft's HD Photo to Replace JPEG

[MozartMan]

At the Photo Marketing Association (PMA) 07 International Convention and Trade Show in Las Vegas, Microsoft formally announced HD Photo, a new file format for end-to-end digital photography.

This new digital image format unlocks the potential for digital photography on devices, applications and services. Microsoft also announced that it intends to standardize the technology and will be submitting HD Photo to an appropriate standards organization shortly.

HD Photo offers compression with up to twice the efficiency of JPEG, with fewer damaging artifacts, resulting in higher-quality images that are one-half the file size, Microsoft claims. In addition, HD Photo promises increased image fidelity, preserving the entire original image content and enabling higher-quality exposure and color adjustments in the image. This new format offers the ability to decode only the information needed for any resolution or region, or the option to manipulate the image as compressed data.

Full article here:
http://www.cdrinfo.com/Sections/News...x?NewsId=19924

What about JPEG 2000? We already have it.

We already have the "greatest" and "bestest" HD video codec from Microsoft that they pushed to be a standard.
Now we are going to have the "greatest" and "bestest" HD codec for images from Microsoft.

WTF??

[Maximus]

It will never happen, people are too used to jpeg.

[Iceman_II]

HD Photo offers compression with up to twice the efficiency of JPEG, with fewer damaging artifacts, resulting in higher-quality images that are one-half the file size, Microsoft claims

What, did they just cut and paste the same old BS verbiage from a press release about VC-1???

Its pretty much been proven that the Microsoft claims about VC-1 are garbage, and I for one am confident that their claims here are BS as well.

[Deciazulado]

Originally Posted by Iceman_II

What, did they just cut and paste the same old BS verbiage from a press release about VC-1???

heh. maybe:

This new format offers the ability to decode only the information needed for any resolution or region

What, it's region coded?

[jorg]

well i can some one has to replace 15 year old jpeg
too bad microsft is the only one with the mucel to do it

[Iceman_II]

Originally Posted by jorg

well i can some one has to replace 15 year old jpeg
too bad microsft is the only one with the mucel to do it

The key word there Jorg is "HAS"

To say someone HAS to replace jpg is like saying someone HAS to replace gasoline powered vehicles... they both work well enough.

If microsoft proposed a replacement for my car, I think I would rather take the bus!

[jorg]

Originally Posted by Iceman_II

The key word there Jorg is "HAS"

To say someone HAS to replace jpg is like saying someone HAS to replace gasoline powered vehicles... they both work well enough.

If microsoft proposed a replacement for my car, I think I would rather take the bus!

im sorry i said that wrong its like with mpeg 2 and newer codecs (such as avc or mpeg-4) [not to start an argument but some one has to replace gasoline cars lmao]

we don`t realy need the new format but we also don`t need mpeg-4 or high definetion but its nice to hvae