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Old 07-14-2012, 11:25 PM   #1
TheAnimeLegend TheAnimeLegend is offline
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Default 4-D Movies: Coming Soon to a Theater Near You!

4-D Movies: Coming Soon to a Theater Near You!

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It is summer movie season and if you thought Hollywood had pulled out all the stops with 3-D and IMAX 3-D, think again. The 4-D movie experience could be coming soon to a theater near you.

What is a 4-D movie?

"It refers to physical effects that are coordinated with the images on the screen that involve your other senses," says media analyst and entertainment lawyer James Hirsen. "It is things like moving seats during a chase scene, the smell of gun powder when there is an explosion on the screen and during a spooky foggy scene you are surrounded by real fog."

Hollywood has a history of using gimmicks to attract audiences. The 1960's movie "Scent of a Mystery" used Smell-O-Vision, spraying a variety of flavors, like the smell of flowers, throughout to help bring its viewer into the film. In 1974, "Earthquake" used specialty base speakers to shake the theater.

The difference with 4-D is the use of advanced computer software technology to coordinate the effects and customized seats equipped with back, neck and leg ticklers, air blasts, and water sprayers.

These 4-D movie theaters are all the rage in South Korea, Mexico and Thailand, care of the South Korean conglomerate CJ Group, the largest movie chain owner in Asia. The company currently operates nearly 30 4-D theaters in those countries and in the midst of finalizing a deal to bring 200 4-D theaters to the U.S. over the next five years.

In 2011, total U.S. box office sales fell 4 percent from the previous year to $10.2 billion, according to the Motion Pictures Association of America. And while 3-D releases did rise last year, sales fell $400 million.

Hirsen believes 4-D movies will get moviegoers excited again — at least for the younger generation — especially since it is becoming easier to stream movies and watch 3-D movies in the comfort of your own home. But the cost may be a sticking point. The cost of a 4-D ticket is expected to be $8 more than the current price of a 3-D movie ticket.

CJ Group is currently testing its 4-D system in Los Angeles near the Grauman's Chinese Theater in Hollywood.

Tell us what you think! Would you go see a 4-D movie?
http://ca.finance.yahoo.com/blogs/da...172042434.html
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Old 07-14-2012, 11:29 PM   #2
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Originally Posted by RachaelLane1984 View Post
4-D Movies: Coming Soon to a Theater Near You!



http://ca.finance.yahoo.com/blogs/da...172042434.html
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Old 07-15-2012, 02:32 PM   #3
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Quote:
Originally Posted by RachaelLane1984 View Post
4-D Movies: Coming Soon to a Theater Near You!



http://ca.finance.yahoo.com/blogs/da...172042434.html
Some questions about this come to mind.

In a scene where the landlord is letting the cops into an apartment, and he's saying, "I called you because the neighbors were complaining about the smell." what are they going to use? I'd be worried that the person behind me may upchuck a combination of popcorn, Raisinets, and soda down the back of my neck.

What about sex scenes? How do you explain the odor to your significant other, or teenage girls explain that to Mom and Dad?

Or gunsmoke? "Well, detective, I wasn't at the crime scene, I was watching a movie." Yeah, right.

It usually takes some oil based solution to put the odor in aerosol suspension. What if one of the electrified chairs sparks under the weight of a hefty patron? It could take the roof off the place.

I say, wait until they have the bugs worked out, and let your great-grandchildren give it a test run.
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Old 07-15-2012, 03:39 PM   #4
crackinhedz crackinhedz is offline
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Reminds me of the time they tried to use "Smell-o-vision" during Married With Children episodes.

Fail.
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Old 07-15-2012, 10:33 PM   #5
TheAnimeLegend TheAnimeLegend is offline
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Quote:
Originally Posted by Blu-Dog View Post
Some questions about this come to mind.

In a scene where the landlord is letting the cops into an apartment, and he's saying, "I called you because the neighbors were complaining about the smell." what are they going to use? I'd be worried that the person behind me may upchuck a combination of popcorn, Raisinets, and soda down the back of my neck.

What about sex scenes? How do you explain the odor to your significant other, or teenage girls explain that to Mom and Dad?

Or gunsmoke? "Well, detective, I wasn't at the crime scene, I was watching a movie." Yeah, right.

It usually takes some oil based solution to put the odor in aerosol suspension. What if one of the electrified chairs sparks under the weight of a hefty patron? It could take the roof off the place.

I say, wait until they have the bugs worked out, and let your great-grandchildren give it a test run.
I know the whole thing is just wrong and utterely ridiculous. What happened to the days when you could just go to a theater to just enjoy yourself without all the added theatrics? How I miss the old days...
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