Sony's Peter Dille thinks PSP piracy is 'sickening'. Solutions?

[xtop]

http://www.joystiq.com/2009/04/21/so...-is-sickening/

Sony's no longer denying PSP's overwhelming piracy problem. SCEA's Peter Dille spoke to Gamasutra about revitalizing their handheld, and put emphasis on one of the greatest hurdles facing their business. "I'm convinced and we're convinced that piracy has taken out a big chunk of our software sales on PSP ... we need to do something to address this because it's criminal what's going on, quite frankly."

While obviously Sony's bottom line is affected, Dille reiterates that developers are also suffering from the piracy scene on PSP. "It's not good for us, but it's not good for the development community. We can look at data from BitTorrent sites from the day Resistance: Retribution goes on sale and see how many copies are being downloaded illegally, and it's frankly sickening. We are spending a lot of time talking about how we can deal with that problem."

Dille suggests the solution to their problem will come in a multi-faceted approach. Yes, Sony's legal department will get involved, but education is also key. Dille wants to emphasize how serious the matter is to the average PSP owner. "I think gamers, if they understood if this meant that a platform would go away, can we convince gamers to pay for their content?"

Dave Perry's piracy solution: Be better than free

It's a well known fact that, though we stop at piracy, we love free stuff. But Acclaim's Dave Perry has opened our eyes today with a concept he thinks could be the one thing that could beat the pirates for good: "Better than free." Basically, he says that the industry needs to set a price bar so low and a convenience standard so high that stealing an inferior product just stops making sense.

We don't want any of you to cop to piracy, but we're curious: What steps could publishers take to ensure that neither you nor anyone else you know would want to consider illegally downloading a game?

http://www.joystiq.com/2009/04/21/da...ter-than-free/

does dave perry have a good idea here? i dunno if making the games cheaper is going to make any difference