'Oppenheimer' Flying Off the Shelves Is Proof Movies Need Physical Releases

[DaylightsEnd]

Originally Posted by TitusTroy

I think Nolan giving those interviews promoting physical media is what pushed sales of Oppenheimer...if he hadn't said those things then I doubt the disc would be as popular

I for one am thrilled that Nolan is stepping up and openly promoting physical media. It practically feels like one of a prolific filmmaker’s most important responsibilities after the fact. The cinematic experience is very short-lived, a small window of time. The film will live on in everyone’s personal media collections, and the best way to assure that for the long haul is via actual ownership of the physical media by the fans. If the director himself isn’t going to promote and cheerlead for his own films, on the best and most important home media platform, then who is? More directors need to be as vocal as Nolan is about this subject unless they want to see all their films eventually stuffed away stagnating in the big studios’ vaults, like diznee and WB. There’s a variety of good reasons Nolan walked away from WB on this title, and this is clearly one of the considerations….how the film art is treated after the box office revenue is collected.