Sony "Mastered in 4K" Blu-ray Titles May 14 and July 16

[HD Goofnut]

*Insert obligatory sigh gif*

[filmmaker_nc]

Yes, the original print IS mastered "in" 4K. So, in the future, people with 4K TVs and 4K disc players will be able to watch these films in their new native resolution using 4K discs.

However, when you are offered a Blu-ray disc that is playable in a standard Blu-ray player that says it is mastered "in" 4K...it's not a lie. However, the 4K master was copied "printed down" to a lower standard that will play in a normal Blu-ray player.

Consider this...basically...all new movies being shot are being shot in 4K (or better). However, when you buy a standard Blu-ray disc...they have converted the 4K to work with a lower resolution player and TV. It's still a 4K source...being played on a standard device.

[Kenbar]

Originally Posted by filmmaker_nc

Yes, the original print IS mastered "in" 4K. So, in the future, people with 4K TVs and 4K disc players will be able to watch these films in their new native resolution using 4K discs.

However, when you are offered a Blu-ray disc that is playable in a standard Blu-ray player that says it is mastered "in" 4K...it's not a lie. However, the 4K master was copied "printed down" to a lower standard that will play in a normal Blu-ray player.

Consider this...basically...all new movies being shot are being shot in 4K (or better). However, when you buy a standard Blu-ray disc...they have converted the 4K to work with a lower resolution player and TV. It's still a 4K source...being played on a standard device.

Well, not only is it "Mastered in 4k"...but at the bottom of the box it say's "Optimized for 4k Ultra HD TVs".

Even if it was originally shot in 16k super dupe...I think it is a little misleading to put on the box "mastered in 16k"...when the disc, what people are actually purchasing...is only 1080...should say FROM a 16k source...

Sony is pushing the envelope in my opinion with this marketing wordage. Just my opinion...

I guess for now the only reason I want a 4k tv is for the hope of better passive 3D performance compared to the 1080 passive screens.

[chip75]

Originally Posted by Kenbar

And I guess if this is correct:

"The good news for those with extensive Blu-ray libraries is that the Ultra HD Blu-ray players will be backward compatible with regular Blu-ray discs. The bad news: You'll need to buy a new players to enjoy the higher-quality Blu-ray UHD discs. "

It was the same with DVDs and BDs. Eventually people realised that Blu-ray movies wouldn't work on DVD players. UHDTV discs won't work on standard Blu-ray players. PlayStation4 games won't work on PlayStation 3 consoles. People catch on.

Originally Posted by Kenbar

But these folks may have no way to know their not getting a 4k disc....not till the real 4k players come out and they discover these discs will not play true 4k in them.

You're referring to this, on Amazon:

This product is mastered in 4K. While the full 4K viewing experience requires specific equipment, Blu-ray discs that are mastered in 4K can still be played using existing HDTVs and Blu-ray players.

Email them and tell them it's misleading, they only need the underlined part. They shouldn't have said anything. If people bought the movies, they'll realise they work in 30 seconds of popping them in their player! I do wonder if people truly think they're getting 4K discs, then what are they expecting to play them on? Their thought process seems to be at odds with itself!

[jscoggins]

Originally Posted by Kenbar

But these folks may have no way to know their not getting a 4k disc....not till the real 4k players come out and they discover these discs will not play true 4k in them.

Two years? Not unless they are informed in some other way...other than reading the misleading info on the box.

The boxes should have just said "Mastered from 4k and with enhanced color"

If you look at some of your DVDs from the pre-BD days (especially the Sony ones), a lot of them say "Mastered in High Definition". However, they were downrezzed to 480i. Same thing here.

[MifuneFan]

Originally Posted by Kenbar

But these folks may have no way to know their not getting a 4k disc....not till the real 4k players come out and they discover these discs will not play true 4k in them.

Doubt most of the mainstream will even be able to tell the difference

[Kenbar]

Originally Posted by jscoggins

If you look at some of your DVDs from the pre-BD days (especially the Sony ones), a lot of them say "Mastered in High Definition". However, they were downrezzed to 480i. Same thing here.

Lol...ok. I guess they have a history of getting away with...less than honest claims. Sad they resort to such nonsense just to make a few extra bucks. Some people might call what their doing...bordering on being fraudulent.

Soon the 4k players will be out and these 1080 blu-ray wanna be 4k discs will be a distant silly memory.

[jscoggins]

Originally Posted by Kenbar

Lol...ok. I guess they have a history of getting away with...less than honest claims. Sad they resort to such nonsense just to make a few extra bucks. Some people might call what their doing...bordering on being fraudulent.

Soon the 4k players will be out and these 1080 blu-ray wanna be 4k discs will be a distant silly memory.

Your confusion is actually why most studios don't mention 2K/4K/6K on the actual Blu-ray cover art and only mention the resolution in press releases (which are read only by cinephiles who actually understand these terms).

Having said that, Sony isn't lying.

[jceperley]

Originally Posted by MifuneFan

Amazing Spiderman 2 is part of Sony's Mi4K line

Only the 2D version.

[HeavyHitter]

Originally Posted by Kenbar

Lol...ok. I guess they have a history of getting away with...less than honest claims. Sad they resort to such nonsense just to make a few extra bucks. Some people might call what their doing...bordering on being fraudulent.

Soon the 4k players will be out and these 1080 blu-ray wanna be 4k discs will be a distant silly memory.

Not necessarily. UHD Blu-ray has a very, very tall mountain to climb. A lot of Blu-ray titles will never even see UHD BD, but we'll see what happens.

[Kenbar]

Originally Posted by MifuneFan

Doubt most of the mainstream will even be able to tell the difference

Probably right...unless the real 4k disc's look...awesome in comparison. Time will tell...soon.

[Kenbar]

Originally Posted by HeavyHitter

Not necessarily. UHD Blu-ray has a very, very tall mountain to climb. A lot of Blu-ray titles will never even see UHD BD, but we'll see what happens.

Yea, and from what I have been reading/hearing...streaming might knock disc's down big time. Probably be a small market for while...some people (like me) prefer a hard copy in their hands. But the general consensus seems to tilt heavily toward streaming and cloud storage as being the way of the future.

[Kenbar]

Originally Posted by jscoggins

Your confusion is actually why most studios don't mention 2K/4K/6K on the actual Blu-ray cover art and only mention the resolution in press releases (which are read only by cinephiles who actually understand these terms).

Having said that, Sony isn't lying.

Don't know how well Sony would fair in a lawsuit. But think there could be an argument made that they are indeed misrepresenting the facts.

Keep in mind there are many who do not research for hidden/twisted meanings...they will just base a purchase...on what the box states/say's. This is how companies can find themselves in trouble. Stretching the truth to gain sales. To clarify Sony should have said Mastered from a 4k source. Clear accurate and correct. Wording here..."in"...or "from"...changes the expectations of many purchasers. It did me. I just excepted what the box said..."in". As in, this box contains a 4k recording.

[Sky_Captain]

[HeavyHitter]

Originally Posted by Kenbar

Yea, and from what I have been reading/hearing...streaming might knock disc's down big time. Probably be a small market for while...some people (like me) prefer a hard copy in their hands. But the general consensus seems to tilt heavily toward streaming and cloud storage as being the way of the future.

The time frame is narrowing and if they are only going to trickle out a few titles ever several months with UHD BD, it's going to be doomed. Personally, I think they are going to need a big splash to give the format a real chance.

[jscoggins]

Originally Posted by Kenbar

Keep in mind there are many who do not research for hidden/twisted meanings...they will just base a purchase...on what the box states/say's. This is how companies can find themselves in trouble. Stretching the truth to gain sales. To clarify Sony should have said Mastered from a 4k source. Clear accurate and correct. Wording here..."in"...or "from"...changes the expectations of many purchasers. I did me. I just excepted what the box said..."in".

Maybe you should look at your own grammar first?

[Kenbar]

Originally Posted by jscoggins

Maybe you should look at your own grammar first?

Easier to ignore the point?

[Kenbar]

Originally Posted by Sky_Captain

Cool insult man.

[Kenbar]

Originally Posted by HeavyHitter

The time frame is narrowing and if they are only going to trickle out a few titles ever several months with UHD BD, it's going to be doomed. Personally, I think they are going to need a big splash to give the format a real chance.

And there's pricing...both in terms of the HD players and the disc's themselves. The few people I know who have HD tv's seem to be content with the up-scaling from their blu-rays. If people can purchase 4k movies on line at a reasonable price...and store them on a hard drive or in their cloud...

Hard copies are going to need to provide something more...above and beyond what streaming/downloading can. There are no shipping/distribution costs...no cost of manufacturing the disc...or the case...artwork. So, doubt hard copies could compete in terms of costs to the consumer...or profits to the corporations making the movies.

One thing I like to do is gift movies to my grand kids...Disney movies mostly. Downloading one for them...would not be the same. Can't wrap it up, put a bow on it.

[HeavyHitter]

Originally Posted by Kenbar

And there's pricing...both in terms of the HD players and the disc's themselves. The few people I know who have HD tv's seem to be content with the up-scaling from their blu-rays. If people can purchase 4k movies on line at a reasonable price...and store them on a hard drive or in their cloud...

Hard copies are going to need to provide something more...above and beyond what streaming/downloading can. There are no shipping/distribution costs...no cost of manufacturing the disc...or the case...artwork. So, doubt hard copies could compete in terms of costs to the consumer...or profits to the corporations making the movies.

One thing I like to do is gift movies to my grand kids...Disney movies mostly. Downloading one for them...would not be the same. Can't wrap it up, put a bow on it.

Agreed, but that's what those grand kids are going to know...download and streaming.