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#22 | |
Expert Member
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#24 | |
Expert Member
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If your point was to compare a larger scale film to a more genre type flick and how their release windows are similar, then maybe choose a different phrase or analogy |
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#26 | |
Blu-ray Samurai
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$300! That was bad ass. |
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#27 |
Blu-ray Ninja
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Some movies even get released 2 months after its put in theaters
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#28 |
Senior Member
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The buzz for this has been pretty positive, so I am very hopeful. And honestly, remakes have been pretty hit or miss... which is basically the same for new original horror movies.
If it hits theaters in April, how is a July home release date surprising anyone? No matter how good this is, it's not going to stay in theaters as long as Titanic. |
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#29 | |
Senior Member
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#32 |
Blu-ray Emperor
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Are you just fixated on the tagline, or are you really oblivious to the other ways the movie is being marketed? I agree that the tagline is in the same spirit as the original, but that's pretty much where the similarities end. Sony is using every social media gimmick possible to overhype the movie and it's "scare" factor. Try looking around at their official website, twitter, tumblr, facebook, youtube and so forth. They're hardly in the spirit of the original. Hell, they intentionally made multiple trailers to be redband rated by the MPAA just to ramp up the whole controversial horror angle, and add it to their marketing for the film.
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#36 |
Blu-ray Knight
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I doubt it can be that scary. I love me some horror.
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#37 | |
Senior Member
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So you're telling me that your issue is with the fact that Sony has expanded the spirit of the original marketing campaign over into social media? Let's see. Official website. Twitter. Tumblr. Facebook. YouTube. What do all of those things have in common? If you guessed "Things that didn't exist when THE EVIL DEAD came out", you're right! Also, "ramping up the whole controversial horror angle" is yet another element that just kind of goes with this franchise. THE EVIL DEAD was intensely controversial and that played a large role in selling it around the world. Let's not forget that it wasn't exactly rated R. |
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#38 | |
Blu-ray Emperor
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#39 |
Senior Member
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You're right. No type of celebrity endorsement, (no matter how off putting, misguided and infuriating that "celebrity" may be, I'll grant you), is in the spirit of the original marketing campaign.
Except that there's a big ol' King quote right on most of the posters and even the home video box covers, isn't there. But besides that, I guess. If there's nothing that I can say, then I guess it would be stupid to continue this conversation, then. Last edited by Steve Lilley; 03-15-2013 at 06:51 PM. |
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#40 | |
Blu-ray Emperor
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Perez Hilton in 2013 Yeah I can see how they've clearly expanded that spirit of the original ![]() And if you knew anything, you'd know that King wasn't paid for that quote, it was part of a review he did for Twilight Zone magazine after seeing the movie at Cannes. Raimi didn't even have a distributor for the film at that point, let-alone marketing to get King to endorse it. Paying some C-list celebrity to scream like a little ***** is not even in the same league as using a quote from a horror master's review. You should have left your post as it originally was, and just quit while you were behind, lilly.. Last edited by MifuneFan; 03-15-2013 at 07:03 PM. |
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