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Old 06-12-2007, 11:20 AM   #1
Croweyes1121 Croweyes1121 is offline
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Default Microsoft Already Counting On HD DVD To Die

From Bill Hunt over at thedigitalbits:

And around the Net this morning, if any of you didn't believe my recent Soapbox take on Microsoft's real intentions in supporting HD-DVD, the company's own spokesman all but confirmed it yesterday at the Digital Hollywood conference in Santa Monica. Here's the relevant bit from a new story at Home Media:

If Microsoft has its way, DVD, Blu-Ray Disc and HD DVD will all be rendered obsolete within 10 years, according to Richard Doherty, Microsoft's program manager for Media Entertainment Convergence.

“I don't know that [HD] will be delivered on an optical disc in five to 10 years,” he said, pointing to downloads and broadband delivery. “At Microsoft, we'd rather it wasn't [on a disc]."

Doherty later added: “this will be the last optical [home entertainment] generation. If this one survives."

Hey, that should make HD-DVD fans feel good! That's right... Microsoft, one of HD-DVD's few major corporate supporters, is ALREADY counting on the format's demise. IF this one survives?! Are you kidding me?! They don't want it to survive! Microsoft having an in-house "Office of HD-DVD Evangelism" suddenly makes PERFECT sense. What better way for the company to ensure that HD optical discs die, and their own downloading service takes off, than by actively working to perpetuate the confusion of a format war in the "last optical generation"? Ugh. Don't say we didn't warn you, folks. "Oh, but look... HD-DVD players are cheaper right now!" Yeah. Swell. Would you like fries with that download?
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