Toshiba sees both HD formats co-existing

[Beta-guy]

Originally Posted by Clark Kent

This is 100% dead-on analysis. It's in Toshiba's and Microsoft's best interests to delay Blu-ray's eventual market dominance. I don't think even the wildest optimists inside those two companies believe HD DVD has any chance of surviving long term, but it makes business sense to their current business models to push this off as long as possible. It's a real shame because I believe without those two competing interests that Blu-ray would replace dvd as the dominant home video format within 18 months.

that brings up an interesting point, DVD and HD-DVD are both owned by Toshiba, right? if that's the case once we knock out HD-DVD Toshiba could have another war with DVD Vs. Blu-ray, not much of a war as they hit 2 different but similar demographics, they will impact each other tho (mostly BD impacting DVD is my guess)

[Blubaru]

Originally Posted by Beta-guy

I believe it was a failure, I think Toshiba thought the firesale would boost the sales, like a BOGO does for BD, but there hasn't been an impact from the firesale. apparently they only sold 30K HD-DVD players on that sale lol

Not entirely true. Those new players did contribute to sales and we only were in the 60%'s when we should have been in the 80's for the week.

That's partially due to Blu-ray owners not buying movies but also due to the new HD-DVD players on the market.