2021 Sony X90J (50", 55", 65", 75" and 100") [Owners' & Discussion Thread]

[MechaGodzilla]

FIRST LOOK: Sony X90J BRAVIA XR TV - YouTube

X90J (50", 55", 65", 75" and 100"* models) 4K LED TV features:

• Cognitive Processor XR understands how humans see and hear, providing a revolutionary experience that completely immerses viewers in their favourite content
• Combined with the precision of a Full-Array LED panel, XR Triluminos Pro and XR Contrast Booster deliver supreme realism with deep blacks and intense brightness
• Latest XR Motion Clarity technology cross-analyses data to ensure action stays smooth, bright and clear with no blur
• XR 4K Upscaling technology upscales 2K signals close to true 4K quality for incredibly real and detailed pictures
• HDMI 2.1 feature compatibility, including 4K 120fps, Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM) and eARC
• Acoustic Multi-Audio and sound signal processing technology deliver sound that matches perfectly with what’s on-screen
• Ambient Optimization technology with a light sensor automatically adjusts picture and sound to viewers’ environment
• Minimalist design with flush surface maximises the screen and minimises the bezel so users stay focused on what’s important – the picture
• BRAVIA CORE™: In collaboration with Sony Pictures Entertainment (SPE), BRAVIA CORE™ is where entertainment meets technology and was developed to add value and showcase unique Sony experiences. Pre-loaded on all-new BRAVIA XR models, users can enjoy a selection of the latest SPE premium and classic titles and the largest IMAX Enhanced collection. BRAVIA CORE is the first in the industry to feature Pure Stream™ technology, achieving near lossless UHD BD equivalent quality with streaming up to 80 Mbps.
• Quick access to an array of content and services with Google TV
• Easy connectivity to most devices, including Apple® AirPlay® 2 and HomeKit™
• Support for Dolby Vision® HDR and Dolby Atmos® immersive audio will transform entertainment with ultra-vivid picture quality and incredible moving sound
• Works with Alexa and Google Assistant
• Hands-free voice search works alongside Google Assistant to provide a smarter viewing experience
• Netflix Calibrated Mode offers studio-quality Netflix content, and IMAX® Enhanced™ delivers IMAX remastered picture and immersive audio by DTS
• Calman® Ready offers advanced calibration capabilities and the ability to fine-tune adjustments simply not possible through conventional picture settings

Official site links: US | UK

*The 100" model will only be available in the US.