Warner Bros. Reveals 100th Anniversary Logo, Teases Rollout of Commemorative Content

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Warner Bros. Reveals 100th Anniversary Logo, Teases Rollout of Commemorative Content, Products and Events

Warner Bros. is turning 100 next April and the legendary studio is kicking off the celebration of its centennial early with the reveal of a commemorative logo.

On Wednesday, Warner Bros. unveiled its special “100 Years of Storytelling” version of the classic logo, which now incorporates the studio’s iconic WB water tower. The release of the centennial logo came along with the announcement that the studio will roll out commemorative products, content and events in the months leading up to its 100th anniversary next spring.

Per Warner Bros., “Starting at the end of this year, and throughout 2023, Warner Bros.’ centennial celebration will include a fully realized, fan-focused campaign involving every division of the Studio — film, series, consumer products, video games, themed entertainment, studio tours, live events and more — as well as its Studios and Networks sister companies, including HBO Max, the TNets (TNT, TBS and truTV), WarnerMedia Kids, Young Adults & Classics (including WB Animation, Adult Swim, Cartoon Network and TCM) and others.”

Specific details regarding the centennial activities will be released in the coming months, but Variety is told plans include commemorative product launches, classic films released in theaters, special content releases — including a Warner Bros. retrospective — consumer live event experiences, and a special celebration on the Warner Bros. lot.

https://variety.com/2022/tv/news/war...go-1235212556/