Matsushita (Panasonic) Invites Hollywood to Test Blu-RAY

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Matsushita (Panasonic) Invites Hollywood to Test Blu-RAY

03-10-2005, 02:58 AM

erdega79

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Member since:Sep 2004

Location:toronto

Matsushita (Panasonic) Invites Hollywood to Test Blu-RAY

Matsushita Invites Hollywood to Test Blu-RAY

Quote:

TOKYO, March 9 Asia Pulse - Matsushita Electric Industrial Co. (TSE:6752) will set up a theater in Hollywood where movie experts can view videos burned to Blu-ray discs and provide feedback.

Blu-ray is one of two next-generation optical disc technologies, and the Matsushita camp, which also includes Sony Corp. (TSE:6758), is rushing to catch up to the high-definition DVD group, which is ahead in the race to mass-produce discs.

Panasonic Hollywood Laboratory in Universal City, California, will install a machine that transfers high-definition movies to Blu-ray disks. It will invite movie experts to view the pictures and evaluate their quality.

Matsushita plans to use this feedback to accelerate the process of developing a mass-production technology for Blu-ray discs.

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