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Old 12-19-2009, 02:14 PM   #1
Batman1980 Batman1980 is offline
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Default Wal-Mart catches up to Best Buy in blu sales

Quote:
Wal-Mart Blu-ray Catches up with Best Buy
Posted December 19, 2009 05:24 AM by Juan Calonge

According to the NPD Group, Wal-Mart has now caught up with Best Buy in Blu-ray Disc software market share, thanks to its aggressive merchandising of the format during the fourth quarter of the year. Best Buy is losing the dominant position it has been holding for all the existence of high-definition optical media.

Wal-Mart has been continuously expanding its Blu-ray market share. In October 2007, it was third, behind Best Buy and Amazon. By May 2009, Wal-Mart had overtaken Amazon, but was still far behind Best Buy, with a BD market share of 20% to 30% for Wal-Mart and 40% to 50% for BB.

Now, NPD estimates that, in September through November 2009, the market share for Wal-mart and Best Buy was about even, at 30% each.

During that time frame, the market position of Amazon and Target didn't change: Amazon is third with 15% BD market share, and Target is fourth, with 10%.

NPD attributes Wal-mart's surge to the chain's unique ability to target women and other new-to-Blu-ray mainstream consumers, and also to Wal-Mart aggressive software pricing, which started a software price war this holiday season. Wal-Mart also beat other retailers in the hardware arena when it offered a $78 Blu-ray player on Black Friday.

“We're seeing it as more of a horse race with Blu-ray,” said Russ Crupnick, senior entertainment industry analyst for NPD. “I think Walmart has made a strong effort over the past year, being aggressive with price. They are very specifically targeting an untapped market. They are saying this isn't just a high-tech product. It's something that women and families can enjoy.”
Source: Video Business | Permalink
Am I the only one stunned by this?
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Old 12-19-2009, 02:16 PM   #2
Hammie Hammie is offline
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Considering the poor a$$ selection that my Wal-Mart has, I am completely stunned. Even the prices are no longer better. They recently had Inglorious Ba$tards for $29.99 while Best Buy had it for $22.99. CRAZY!!!!
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Old 12-19-2009, 02:23 PM   #3
progers13 progers13 is offline
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Quote:
Originally Posted by louhamilton View Post
Considering the poor a$$ selection that my Wal-Mart has, I am completely stunned. Even the prices are no longer better. They recently had Inglorious Ba$tards for $29.99 while Best Buy had it for $22.99. CRAZY!!!!
+1. Couldn't have said it better myself.
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Old 12-19-2009, 02:57 PM   #4
Bishop_99 Bishop_99 is offline
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This has to be that Wal-mart has huge sales online since they have a large and sometimes cheaply priced Blu-ray movie selection. I'm sure their Blu-ray sales can't really be driven by the store because they truly have a terrible selection of Blu-ray movies. I always have better luck going to my local FYE than I do at Wal-mart.
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Old 12-19-2009, 03:03 PM   #5
Rob J in WNY Rob J in WNY is offline
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"Stunned" is a good word. Walmart's declination of in-store selection in the latter half of 2009 was quite the letdown, but the sheer number of Walmart stores (as opposed to Best Buy stores) all around the US and, of course, online sales, have to be the driving force behind the numbers.

Is there any further substantiation to rumors that Walmart may begin increasing title selection again, say, around the spring of 2010? If Walmart is happy with the current numbers, there may or may not be motivation to do so.
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Old 12-19-2009, 03:20 PM   #6
un4gvn94538 un4gvn94538 is offline
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its probably due to the $10 discs they sell. they dont have to sell any 25 or $30 discs as long as a ton of people buy the $10 ones. when i go i take a look. and the only ones that seemed like were touched are the cheapest ones.
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Old 12-19-2009, 03:31 PM   #7
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No Wal-Mart near me has a selection worth looking at, but BB has a huge selection of blus to pick from. I think you have a point though, about the $10 movies at Wal-mart.
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Old 12-19-2009, 03:49 PM   #8
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Quote:
Originally Posted by Wolverine1980 View Post
Am I the only one stunned by this?
Nope, I am not sure how this is possible, unless it counts online sales. BB almost always seems to have better prices and they have a far superior selection compared to Wal-Mart.
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Old 12-19-2009, 03:54 PM   #9
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Old 12-19-2009, 06:03 PM   #10
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Either it's BS, or the online store is doing monster business. I've been to 4 different Wal-Marts over the past few weeks and the Blu selections have been pathetic.

Also, I thought Wal-Mart didn't report their sales data, and the weekly sales rankings don't include Wal-Mart?
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Old 12-19-2009, 06:31 PM   #11
steve1971 steve1971 is offline
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I will stick with BB thank you. The Walmarts in my area have a very poor selection of Blu rays where as BB has a huge selection. Like I said I will stick with BB.
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Old 12-19-2009, 07:01 PM   #12
KingBing KingBing is offline
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I am very stunned by this. My two local wal-marts have s**t for selections. Best Buy blows it out of the water in that department and as far as price its not that big of a gap IMO
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Old 12-19-2009, 09:21 PM   #13
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Quote:
Originally Posted by Bishop_99 View Post
This has to be that Wal-mart has huge sales online since they have a large and sometimes cheaply priced Blu-ray movie selection. I'm sure their Blu-ray sales can't really be driven by the store because they truly have a terrible selection of Blu-ray movies. better luck
Took the words right out of my mouth!
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Old 12-21-2009, 11:51 AM   #14
KingLeonidas300 KingLeonidas300 is offline
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Put me down for having Wal-marts near me (2 Supercenters) that have horrible selections. I try to find it online cheap before having to go to Wal-mart or Best Buy.
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Old 12-23-2009, 01:38 AM   #15
Lawrence1103 Lawrence1103 is offline
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BS Walmart has such a poor selection and small as well, i'll stick to Best Buy. i would buy from Amazon but i want my blu rays ASAP not 3-7 days later
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Old 12-27-2009, 07:14 PM   #16
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Walmarts selecion is small. But I would look there first before being price whipped by Best Buy, Target or Frys.
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Old 12-27-2009, 11:16 PM   #17
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Quote:
Originally Posted by crimsonblack View Post
Walmarts selecion is small. But I would look there first before being price whipped by Best Buy, Target or Frys.
Exactly.

Walmart's selection isn't all that horrible though. They usually have all the new releases, but don't go in there trying to find an uncommon Blu-ray Disc like Boogie Nights. Walmart is not a sole movie/entertainment retailer, but a supercenter. The prices aren't that bad either. Inglourious Basterds was $29.99 at my Walmart too, but then it rang up as $19.99. That's cheaper than Best Buy. On at least five occasions in my Blu-Ray buying experience at Walmart the discs have rang up for less money than what the sticker showed. I'm not surprised by this statistic at all, considering I buy the majority of my movies there, all of which have been cheaper than what my local Best Buy sells them for.
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Old 12-27-2009, 11:40 PM   #18
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Im a little surprised too. I prefer BB, but if Wal-Mart has it and for a little cheaper. I'll go there.
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Old 12-27-2009, 11:44 PM   #19
SteelPen SteelPen is offline
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I prefer to buy from WalMart because I can use my 10% discount there! (I work at a WM grocery DC) But, most of the times I can't find what I'm looking for at WalMart, so I just print out the BD price from WM.com and go PM at Best Buy!
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Old 12-29-2009, 11:33 AM   #20
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I don't know why it surprises anyone, Wal-Mart has ten times as many stores as best buy and attracts a different type of customer. Most people pop in to Wal-mart to buy clothes or groceries and while the parents do the shopping the kids look at toys and movies and game. It is not uncommon for a family to walk out of Wal-mart with 2 or more movies each visit, and if Blu Ray is catching on than that is what people are buying. I know we never walk out of Wal-Mart without buying at least 1 movie. True I make special trips to BB to get what I can't find at Wal-Mart but usually since I am at Wally anyways I grab what they have. Also they price match BB so discrepancies are a non-issue.
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