Ever wonder if the "War" was deliberate?

[BTBuck1]

Sometimes I wonder if the format war is deliberate.

You have alot of similarities between the two formats, same size cases, same size disc, same laser. Only the focal length and mandatory feature sets differ and type of plastic they are printed on.

I just wonder if behind closed doors if it was agreed upon by the two "Competitors" that competition is what jolts the market and builds excitement. (just another way of looking at this)

Hypothetically what if with the Combo players comes mass adoption and eventual black cases that just say High Definition Disc with a small logo on the side or back indicating the format for older non combo players.
Remember this is just hypothetical.

It could very well end up in a situation like this. Face it, it would simplify things extremely. Granted this would have to remain seperate for several years until combo player adoption was mainstream, but then those owners would understand the situation and then it all could be channeled into one format with basically just differen't specs based on studio's preferance. Sure it may screw us on some titles, hell it does now...but it could also otherwise lead studio's into a position where they don't have to "Lose face" I, E. Universal by choosing a BD release.

I dunno...just a thought of something that could maybe happen.