Panasonic 8 Series Plasma's on Panasonic.com now

[HDTV1080P]

At least Panasonic is honest and correctly labels their displays, something that most other manufactories do not do. When it says 2:3 it is talking about 2:3 pulldown which is also known as 3:2 pulldown. There is no benefit of using 1080P/24 on the 80 and 85 series since the native refresh rate of the display is 60HZ. The 80 and 85 series is targeting the lower end videophile market. Now it is believed that the higher-end Panasonic 800 and 850 series will offer true multiplies of the original frame at 48HZ. Specs can change before a product is officially released and hopefully this important BLU-RAY feature will not disappear or Panasonic will lose some sales to Pioneer which offers true 1080P/24 on all their displays.