New H.265 twice as efficient as H.264!

[DenonCI]

My personal issue with 4K is that the majority of the people in a home environment sit too far away from their displays for 1080p, yet alone 4K. They will get no perceived benefit from the upgrade. I do see a benefit on the studio side though because 1080p (or 2K if you prefer), has less resolution than 35mm film and 4K is an upgrade in that realm. On the personal side, I'd prefer to see 10 or 12 bit color versus higher resolution because I think the overall benefits are better.