Billionaire Boys Club (Kevin Spacey, 2018) has $126 debut

[AaronJ]

Originally Posted by cinemaphile

Well it only played in 10 theaters, with no promotion, because I am sure it was just to fulfill a contractual obligation, or they wouldnt have bothered at all. It has already been available to watch for a few weeks on all the digital platforms.

Though these days, assuming it's not like the next Avengers movie or something like that, you can do at least some marketing for free by using social media. At least locally.