Vizio beats Sony and Samsung last quarter!

[brettallica]

I could be mistaken here; but could the Vizio popularity be due in large part to them being available at places like Costco, where return/warranty policies are outstanding? I know a lot of people who buy gadgets at Costco as opposed to anywhere else because of their killer policies in that regard. Coupled with low pricing when compared to other manufacturers, it's a pretty easy choice for the consumer who's looking to get into HD, save some money, and be assured that their new gear is covered.