NPD Delayed unitl Monday Oct. 19th - Blu-ray Forum

Sponge-worthy · 10-16-2009, 04:31 PM

So why is NPD the be-all, end-all of sales data anyway? Should we consider them more or less reliable than say, Equifax, Experian, or Trans Union in how they measure a person's potential market value?

Icemage · 10-16-2009, 05:20 PM

Quote:

Originally Posted by ryan69969

So why is NPD the be-all, end-all of sales data anyway? Should we consider them more or less reliable than say, Equifax, Experian, or Trans Union in how they measure a person's potential market value?

NPD has pretty good coverage of video game sales. They claim to have direct seller data from about 2/3 of the retailer market, and they try and make an accurate projection of the rest based on retailer profiling.

They're at least as accurate as your average credit report. Maybe not a lot more, but they're as close as you'll find.

bandit29 · 10-16-2009, 06:01 PM

This is the one thing I hate about this current gen of gaming: fanboys who get worked up about sales numbers. It's so pointless

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10-16-2009, 04:31 PM	#1
Sponge-worthy Blu-ray Guru Member since:Apr 2009 Location:Southwest, USA PSN: Sponge-worthy Blu-ray collection:43	So why is NPD the be-all, end-all of sales data anyway? Should we consider them more or less reliable than say, Equifax, Experian, or Trans Union in how they measure a person's potential market value?

10-16-2009, 06:01 PM	#3
bandit29 Blu-ray Ninja Member since:Jan 2009 Location:Chicago, IL Blu-ray collection:88 DVD collection:17 MA collection:3 Digital collection:117 Prime collection:1	This is the one thing I hate about this current gen of gaming: fanboys who get worked up about sales numbers. It's so pointless

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