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Old 06-19-2010, 05:00 AM   #4
BillieCassin BillieCassin is offline
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It's going to be a long while.

DVD was adopted rather quickly - 2-3 years after it's release finding a VHS copy of anything became difficult. Possible, but difficult. Another couple of years and it was gone.

It's going to take much longer for Blu to do that, because to Joe Public the benefits are not nearly as apparent. The main attraction of Blu's over DVD's is the picture quality. That's not enough to sell it to middle-America.

DVD, on the other hand, was an upgrade on many levels - it went from a tape-based to a disc-based format (even just that aesthetically this was pleasing to many), no more rewinding, you can jump from scene to scene, though scratchable more durable (it was hard for a VHS tape to survive a drop in-tact, whereas a DVD usually survives just fine unless it becomes scratched in the process), DVD offered "special features" which until that point were 99% of the time only on Laser, and finally, of course, the increased picture and sound quality.

Now, Blu-ray has all that stuff, and as we know the PQ/SQ is much better, but again, to Joe Public, that's not really enough to invest in a new format and new system. Even those that have HDTV's (which is quickly becoming a large amount of people). Most people I know who have HDTV don't have HD service...they watch SD "zoomed in" or "wide". Personally, that gives me a headache almost instantly, but for most people that's enough. And their DVD players look "pretty good" to them.

This is why manufacturers are so heavily hyping 3D, and it's working - they are getting people to run out and buy the first-gen 3D stuff and you can't even buy a disc for it yet! They are going back to the well of early adopters to get them to adopt again, because the general public isn't picking up Blu-ray nearly as quickly as they wanted. The studio's are helping by pushing 3D in the theaters (since their ticket prices can be almost double in some cases), so 3D is the big buzz right now, even though there is woefully little content.

DVD will be around a long time. Personally, the only DVDs I buy anymore are TV DVDs that would not ever be released on Blu, but for some people, they are "good enough", especially when anamorphic and filling the screen.
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