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#2 |
Blu-ray Samurai
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Actually, I find that HD DVD has a terrible name. A name like that causes consumer confusion, especially given that upscaling players also say things like "DVD in HD." The HD DVD name does very little to differentiate itself from an upscaling player, and it may very well confuse consumers when their HD DVDs don't actually play on their HD-upscaling DVD players.
That aside, I feel that even the connotation of the name is bad. HD DVD does not connote something new or innovative; it just sounds like a slightly upgraded DVD (even though we know that's exactly what it is) while "Blu-ray" tells the consumer immediately that it is something new and possibly better. While I think the HD DVD name had an early advantage in implying to consumers exactly the medium's intended use, I feel that that point has been rendered moot now that people are aware of what "Blu-ray" is. |
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