My Friend Has a Bose V20-How did this happen?

[DIGITALBATH]

My one true friend that actually appreciates good audio and video replaced his Definitive setup for a Bose V20 system. He picked up a Panasonic 50PZ700U and I helped him with the whole setup. Initially he was going to wall mount the TV, but never did. He also has a PS3(took a lot of heavy pressure from me) and we have watched Dark Knight, and Casino Royale, Pineapple Express over there.

One thing I can't stand is that his center, left and right speakers are all inches away from eachother on the TV stand, like it's one big center channel. His TV looks WAY over saturated with colors and the Blacks are completely crushed. He also has wood floors.

My system I've slowly built over time, but absolutely crushes his. Now that DTS-MA, DOLBY TRU-HD, AND UNCOMPRESSED PCM are available, how can someone get a system for $2500+with HDMI passthrough? Granted it was a gift from his step dad. A self-confessed audiophile.

They also sit about 15 feet away from their 1080p TV.

Am I the only one bothered by this? I want to tell him about getting a subdude, bias lighting, speaker placement, and ISF calibration, but I feel the gap is too large.