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#1 |
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Product placement has been proven to work just as well if not better than a commercial. I am sure if one of the main characters in a Disney/Sony/Lionsgate/MGM movie had a Blu-ray player in the house it would help move units. Instead of having that mall presentation Disney does, they could shove in a scene where the main characters are talking about something and a Blu-ray Cars or Ratatoulie is playing in the backround or something like that. Even if one of them just says "damn that is a good picture" or something. I am sure that would help a lot more than anything else.
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