Naming Conventions

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Do you think the name "Blu-ray" will have any impact on this format war? Will it create interest amongst consumers who are curious as to what it means? Will it cause confusion?

Do you think the name "HD DVD" will have any impact on this format war? Will people assume it is the next step in the evolution of media since it has an "HD" prefix?

Are there too many syllables in "HD DVD" (5) versus "Blu-ray" (2)?

We can look at the adoption of DVD. Even though it was the successor of VHS (which looked and operated nothing like the DVD), its name was easy to pronounce and it resembled its musical counterpart (the CD).

How hard will it be to train the consumer into relating "Blu-ray" with movies, versus the regurgitated "DVD" with "HD" prefix. Are we at a point in this format war where if someone says they purchased a movie in "HD", another person will ask "In Blu-ray or HD DVD?" Or do the masses still assume HD DVD is a DVD in Hi-Def and Blu-ray is some mysterious format?