vivid mode on plasma?

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Im aware that most of you say you dont get accurate colors,etc. on vivid or dynamic. I tried some suggestions on cinema and I keep going back to vivid, mainly because it is bright and colorful and to me is the prettiest picture. I could say it looks good to me and thats all that matters. I did turn down the contrast and brightness alittle. I guess Im trying to understand whats wrong with that mode if thats what you prefer? I really dont see how everything is inaccurate,and if it is,it gives the best looking picture IMO. Hope Im not the only one that prefers that mode.