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Old 04-02-2009, 08:05 PM   #1
xtop xtop is offline
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Default SCEA: PS3 and PSP sales to rise “10-15%” globally in coming year

http://www.vg247.com/2009/04/02/sony...n-coming-year/

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SCEA marketing boss John Koller has told VG247 that Sony expects both PS3 and PSP sales to rise up to 15 percent on a global level in the coming year.

The company has yet to confirm complete hardware figures for its fiscal year - its fourth quarter ended in March - but said both consoles have seen record sales in the past 12 months.

“We’ve been very bullish on PSP,” said Koller. “We had our largest sales year ever last year, and we’d look to go about 10-15 percent north of that this year.

“It’s for a number of reasons, but primarily because of the entertainment packs and line-up of software that’s coming. The software line-up alone should drive a lot of hardware sales.”

Koller said the story for PS3’s current position was a similar one.

“For PS3 I’ll stay general as well, but we also had our best sales year for PS3 last year and we’ll look to go north of that by a similar percentage.

“That’s being driven by, in a lot of ways, by our first-party software line-up, which is outstanding, but there’s some third-party titles coming. The line-up’s very strong.”

The exec added: “What I mentioned there was North America-focused, but you could probably extrapolate that globally as well.”

Sony has yet to confirm when it’s to announce its final 2008 results, but news of upward-looking hardware sales will delight both fans and trade alike.

Sony showed rough figures for the third quarter, with game division sales for the Holiday season down 32 percent year-on-year.

Last edited by xtop; 04-02-2009 at 08:16 PM.
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Old 04-02-2009, 08:09 PM   #2
Simplayer Simplayer is offline
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So a 50 dollar price drop?
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Old 04-02-2009, 08:10 PM   #3
Blu-Generation Blu-Generation is offline
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Quote:
Sony expects both PS3 and PS3 sales to rise up to 15 percent on a global level in the coming year.
Both PS3 huh.

Nice!
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Old 04-02-2009, 08:14 PM   #4
dereksworl dereksworl is offline
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Originally Posted by Blu-Generation View Post
Both PS3 huh.

Nice!
Guess he means the 80Gb and the 160Gb lol
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Old 04-02-2009, 08:16 PM   #5
xtop xtop is offline
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Quote:
Originally Posted by Blu-Generation View Post
Both PS3 huh.

Nice!
fixed i didn't write this! ha
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Old 04-02-2009, 08:17 PM   #6
sega_smasher sega_smasher is offline
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i thought that site was "banned?" or am i thinking of another one? either way nice post
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Old 04-02-2009, 08:18 PM   #7
xtop xtop is offline
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Originally Posted by sega_smasher View Post
i thought that site was "banned?" or am i thinking of another one? either way nice post
haha i had to check. its not listed unless i'm blind, but i think thats mostly for rumor type stories and what not. this is straight from sony
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Old 04-02-2009, 08:20 PM   #8
sega_smasher sega_smasher is offline
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Quote:
Originally Posted by xtop View Post
haha i had to check. its not listed unless i'm blind, but i think thats mostly for rumor type stories and what not. this is straight from sony
ah ok lol. dont want the ban hammer to strike again. i hope sales pick up more than that though... i would think they assume it'll increase because of a price drop perchance? one can dream lol
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Old 04-02-2009, 09:37 PM   #9
saprano saprano is offline
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I hope he means without a price drop. so does that mean no price drop this year? it'll definitely be bigger than that with one.
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Old 04-02-2009, 10:43 PM   #10
Pepelutivruski4 Pepelutivruski4 is offline
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if i was john koller, i would tell that site "we expect sales to increase 90%-300%" because those numbers really mean absolutely nothing to anyone anywhere of importance lol.
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Old 04-02-2009, 10:55 PM   #11
xtop xtop is offline
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Quote:
Originally Posted by saprano View Post
I hope he means without a price drop. so does that mean no price drop this year? it'll definitely be bigger than that with one.
he did say globally remember
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Old 04-03-2009, 12:33 AM   #12
Shin-Ra Shin-Ra is offline
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I took "extrapolate globally" to mean a (potentially very) different % increase based on trends in those regions but also related to the same increasing number of key software releases and entertainment packs or bundles.

Last edited by Shin-Ra; 04-03-2009 at 12:40 AM. Reason: clarification
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Old 04-03-2009, 12:41 AM   #13
xtop xtop is offline
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Originally Posted by Shin-Ra View Post
I took extrapolate globally to mean a (potentially very) different % increase based on trends in those regions but also related to the same increasing number of key software releases and entertainment packs or bundles.
i just hope part of that psp increase is with the assumption of a new psp pushing those sales.
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Old 04-03-2009, 12:41 AM   #14
zweet77 zweet77 is offline
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The psp could really use a price drop too.Its starting to show its age.Especially with the Dsi coming out and even the Ipod touch starting to increase its library.
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Old 04-03-2009, 01:34 AM   #15
FinalEvangelion FinalEvangelion is offline
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Probably a $/Euro 100 price drop in NA and EU in October. Japan will probably get FF XIII in December or before March 2010. I can definitely see it happening. PSP will probably go to $150 or $140 soon.

It looks like it was Sony's technique to let their competitor use their ammo earlier and wait - especially in Japan.
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