BD SWOT Analysis: Will BD win the format war?

[bdfan]

Hi guys i'm new to this thread ans i just wanted to get your opinion on BD through a SWOT analysis.
What do you guys think are the strenghts and weaknesses of BD.
I think the Strengths include:

• BD's data capacity
• industry support

I think the weaknesses include:

• price
• Sony's downward spiraling reputation

In addition, what do you think are the opportunities and threats for BD?
I think the opportunities include

• the ability to capitalize within the computer market.
• hybrid players and discs

• BD inclusion within the PS3

I think the threats include:

• Apple TV
• HD DVD

• the lack of content protection (good for us but no good for them)

I am really intrested to know what you guys think.
I am hoping that BD will prevail but at this moment in time I can't think about any particular reason that BD will win.
Hopefully you guys can help me out and give me more hope

thanks guys
xoxo
bdfan