Which Format should a content provider really use

[Rhoel]

I work for a small video content provider and we are now faced with the dilemma of which format to output our (CGI) films in. We have to produce content for TV and mobile phones too, so we future proof output wherever possible.

Unforunately, TV companies have provided us with conflicting foramat demands, 720/1080i etc.

So I pose the general question here: If you were faced with delivering content on BD and material which the mainstream broadcasters would accept internationally (ie, US and EU), what video output would you select?

Mt thanks is advance.

regards,

Rhoel