"I do Blu" ad posted on Blu-rayDisc.com - Blu-ray Forum

Tekman · 11-14-2007, 02:10 PM

For those that did that not see it, it is now posted. Click on I do Blu on the Blu-ray Highlights section

http://www.bluraydisc.com/bluray_site.htm

bluperch · 11-14-2007, 02:16 PM

Nice. Hadn't seen it before. See my next post for a lot of additional info on this ad.

CptGreedle · 11-14-2007, 02:19 PM

Sweet. hahaha... HDTV and BD marry... I get it.. i do.. ha ha...

Cool commercial though.

bluperch · 11-14-2007, 02:20 PM

Here is some additional info:

Sensing the time being right to step up promotional efforts behind the Blu-ray Disc format heading into the critical holiday selling season, a group of US-based hardware manufacturers and studios have pooled their resources on a "multimillion-dollar" television, print and online advertising campaign, billed as the largest for the format so far.

The US campaign, called "I Do Blu," kicked off its prime-time TV portion with a spot on "Dancing With The Stars," and will continue through the Super Bowl.

Companies backing the project include hardware manufacturers Sony, Panasonic and Philips, and Bluray Disc-backing studios including Walt Disney Studio Home Entertainment, Sony Pictures Home Entertainment, Twentieth Century Fox Home Entertainment, Lions Gate and Warner Home Video.

Magic · 11-14-2007, 02:21 PM

Not too shabby. They do a terrific job of highlighting the Blu exclusives. Good for them.

Spankey · 11-14-2007, 02:23 PM

Very good spot. I hope it runs nationally.

mystiksuicide · 11-14-2007, 02:30 PM

I am glad they posted it, I had heard about but never seen it. To quote and old Saturday night line. "You looked Fabulous "

scook · 11-14-2007, 02:37 PM

I've seen some crazy stuff in my time, but that... was... AWESOME.

Chris Farley (Tommy Boy)

Robmx · 11-14-2007, 10:58 PM

Anyone see the video of why to choose Blu on that site? Showed Batman Begins...... WHOOOOOOO !!!!!!!!

dadkins · 11-15-2007, 02:05 AM

I like the new logo/catch phrase...

Living Near Shamu · 11-15-2007, 03:46 AM

That slogan had been posted already on the bluraysavings.com website since early August. Its an awesome sentence.

Storm · 11-15-2007, 03:58 AM

Very nice. Good to get the word out to the masses.

11-14-2007, 02:10 PM	#1
Tekman Active Member Member since:Apr 2007	"I do Blu" ad posted on Blu-rayDisc.com For those that did that not see it, it is now posted. Click on I do Blu on the Blu-ray Highlights section http://www.bluraydisc.com/bluray_site.htm

11-14-2007, 02:16 PM	#2
bluperch Active Member Member since:Sep 2007 Location:Lakewood, CO	Nice. Hadn't seen it before. See my next post for a lot of additional info on this ad. Last edited by bluperch; 11-14-2007 at 02:24 PM.

11-14-2007, 02:20 PM	#4
bluperch Active Member Member since:Sep 2007 Location:Lakewood, CO	Here is some additional info: Sensing the time being right to step up promotional efforts behind the Blu-ray Disc format heading into the critical holiday selling season, a group of US-based hardware manufacturers and studios have pooled their resources on a "multimillion-dollar" television, print and online advertising campaign, billed as the largest for the format so far. The US campaign, called "I Do Blu," kicked off its prime-time TV portion with a spot on "Dancing With The Stars," and will continue through the Super Bowl. Companies backing the project include hardware manufacturers Sony, Panasonic and Philips, and Bluray Disc-backing studios including Walt Disney Studio Home Entertainment, Sony Pictures Home Entertainment, Twentieth Century Fox Home Entertainment, Lions Gate and Warner Home Video. Last edited by bluperch; 11-14-2007 at 02:24 PM.

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11-14-2007, 02:19 PM	#3
CptGreedle Blu-ray Ninja Member since:Jul 2007 Location:Sworn super-hero now services Atlanta (and suburbs). Blu-ray collection:128 Blu-ray reviews:5	Sweet. hahaha... HDTV and BD marry... I get it.. i do.. ha ha... Cool commercial though.

11-14-2007, 02:21 PM	#5
Magic Special Member Member since:Jul 2007 Location:Grand Rapids, MI 4K collection:60 Blu-ray collection:530 DVD collection:352 MA collection:40 Digital collection:197 Trading Score:1	Not too shabby. They do a terrific job of highlighting the Blu exclusives. Good for them.

11-14-2007, 02:23 PM	#6
Spankey Power Member Member since:Oct 2006	Very good spot. I hope it runs nationally.

11-14-2007, 02:30 PM	#7
mystiksuicide Blu-ray Guru Member since:Sep 2007 Location:Miami Blu-ray collection:305 Blu-ray reviews:27	I am glad they posted it, I had heard about but never seen it. To quote and old Saturday night line. "You looked Fabulous "

11-14-2007, 02:37 PM	#8
scook Senior Member Member since:Apr 2007 Location:Rochester, NY Home Theater Gallery:14 Blu-ray collection:171	I've seen some crazy stuff in my time, but that... was... AWESOME. Chris Farley (Tommy Boy)

11-14-2007, 10:58 PM	#9
Robmx Active Member Member since:Aug 2007 Location:Niagara, Ontario, Canada	Anyone see the video of why to choose Blu on that site? Showed Batman Begins...... WHOOOOOOO !!!!!!!!

11-15-2007, 02:05 AM	#10
dadkins Blu-ray Samurai Member since:Jan 2007 Location:Hercules, CA Blu-ray collection:35 Blu-ray reviews:2	I like the new logo/catch phrase...

11-15-2007, 03:46 AM	#11
Living Near Shamu Blu-ray Samurai Member since:Oct 2007 Location:Austin, TX Trading Score:42	That slogan had been posted already on the bluraysavings.com website since early August. Its an awesome sentence.

11-15-2007, 03:58 AM	#12
Storm Senior Member Member since:Oct 2007 Location:North Carolina, USA Blu-ray collection:320 Trading Score:3	Very nice. Good to get the word out to the masses.

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