The "uninformed" mom effect

[stockstar1138]

Originally Posted by glenn22

yeah that's where the potential exists for that error to be made.... however, on those endcaps for new releases where the movies are mixed, MOST of the time the DVD version is sitting right next to the Blu-ray version... I have to think that most people would notice the 2 versions and at a minimum, the price difference.

yeah, but also keep in mind we are talking soley about kids movies. the movies i have noticed that have gotten mixed in are Ghost Rider, TMNT, 300, Knocked Up, and We Are Marshall. The other thing my store does is these little dvd/bd cubicals as you enter the store for new releases, very flashy, the blu-ray is always in the middle of the dvds with a little BD logo underneath. I think it would easy to simply pick up Surf's Up or Ratatouille on BD (both had these promo displys), continue shopping. and remember people at wal-mart are shopping for other things than bds, so if your totla comes out to 105 and you estimated it to be 100, you really won't question it.