At what point will Blu-ray Disc be considered a mass-market success?

[Anthony P]

Do you think it really will be as common as or close enough?

depends what you mean. I think eventually studios won't produce DVDs and everything will be on BD (3 or more years away) and when you go in the store to get a new movie the choice will be BD, or if you look at market share it would be more or less all BD, the way DVD was.

Now once we get past that point it gets more complicated. For example will BD sales match DVD sales at their peak? that I don't know. It would depend if studios can get pirating under control or not.