Philips announces TV with "Cinemascope" aspect ratio

[Geezer00003]

Thinking my next display device will be a projector

[drago3451]

Originally Posted by Geezer00003

Thinking my next display device will be a projector

Just got one myself. 120" screen

[4K display]

For those who missed it the FIRST time..

Using highly advanced formatting technology, regular 16:9 content from sources such as TV broadcasts and games consoles is also adapted to fill the 21:9 screen.

[aramis109]

Here's what I find funny:

Traditional LCD televisions compromise on this experience by distorting the picture to fill the screen – losing the full scope of the original shot – or by displaying the picture in letterbox format with black bars at the top and bottom. Cinema 21:9 solves these issues to give the viewer an uncompromised and absorbing cinematic viewing experience, never before available in the home.

Using highly advanced formatting technology, regular 16:9 content from sources such as TV broadcasts and games consoles is also adapted to fill the 21:9 screen.

When the OTHER GUYS do it, they're "distorting the picture". When WE do it, it's "highly advanced formatting technology" that makes the picture "adapted to fill the 21:9 screen".

Either they're stretching or they're chopping- one or the other or a combination of both. I can't see how this'd make HD broadcasts look good- and what does it do with SD/4:3 material? Stretch the snot out of it?

[dadkins]

Originally Posted by 4K display

For those who missed it the FIRST time..

AKA Zoom, stretch, or crop.
No thanks!