Don't start celebrating... just yet

[LynxFX]

My problem with the B&M sales is that they were horribly advertised, at least in my region. I went to Best Buy, Circuit City and Target and none of them had any clue about the sales. It is a page in their flier but that's it, no signage on the shelves which were fully stocked btw. It was nice to see that the local Best Buy finally expanded the BD section to a full 4' shelf (top to bottom) for BD. Add in the standie that they have BD is stocked 2:1 for HD there. But still, no signage of the sale.

My guess is that with the sale BD probably moved 50k discs. If Paramount shipped enough, they should easly clear 75k of Transformers alone, probably closer to 100k.